by Guy Alvarez | Jan 18, 2019 | Digital Marketing
Law firms are notoriously busy places. Between billable hours, business development, and administrative tasks, there’s not much time left for marketing and advertising. We find that it’s typically for this reason that many lawyers continue using traditional methods...
by Alanna Fichtel | Jan 10, 2019 | Digital Marketing
Digital marketing has become an integral part of the marketing and business development efforts of law firms. A September 2018 survey we conducted with the Legal Marketing Association (LMA) found that more than half of firms surveyed ranked the importance of digital...
by Guy Alvarez | Dec 28, 2018 | Digital Marketing
Law firms and other companies in the legal industry must carefully evaluate the costs versus rewards of changes before making them. In the case of automation, small changes are likely worth the investment, although your law firm will have to decide for itself based on...
by Kayla Johnson | Dec 21, 2018 | Digital Marketing
Today’s client or customer is more savvy than ever. They want reliable and credible information that makes them feel good about spending their money with your firm. Not only that, they are turning to the internet for that information more than in the past. Research...
by Kayla Johnson | Dec 14, 2018 | Digital Marketing
As a law firm, you will need to keep your website and social media pages active and engaging, which requires a steady stream of content. In today’s world, simply creating written posts is not enough; you need images to keep things interesting. Studies have shown that...
by Kayla Johnson | Dec 7, 2018 | Digital Marketing
There are many tools available to help law firms with all aspects of their functionality, including Slack. Slack is particularly useful for communications when it comes to law firms thanks to its confidentiality, ease of use, and other features. For several years...
