by Kevin Vermeulen | Jul 22, 2021 | Digital Marketing
Account-based marketing is becoming more popular. A recent Salesforce report estimated that 92% of B2B marketers have an ABM strategy in place today. What used to be a time-consuming and expensive process is becoming more accessible for law firms of all sizes –...
by Talia Schwartz | Jul 21, 2021 | Digital Marketing, Legal Marketing
If you’re part of a small law firm, creating an effective marketing strategy can be daunting. You may find it difficult to compete with the larger firms in your area with more marketing dollars to spend. No doubt you’ve heard the phrase “It takes money to make...
by Noreen Fishman | Jul 13, 2021 | Digital Marketing
One of the best ways law firms can create a strong web presence is by creating practice area pages. Creating compelling practice area pages can provide key information and drive leads. How do you create practice area pages that encourage potential clients to contact...
by Talia Schwartz | Jul 6, 2021 | Digital Marketing
Legal marketers have to accept that not every website visitor will convert into a client. At least not right away. Even if you have qualified traffic coming in, some people are bound to leave your site without contacting you. That means a general “contact us” may not...
by Vondrae McCoy | Jun 14, 2021 | Digital Marketing
Digital marketing can do incredible things for your law firm. The downside is that everyone knows that by now. The online space is crowded with attorneys marketing their practice. So how can you increase your law firm’s online visibility and build more business...
by Kevin Vermeulen | Jun 4, 2021 | Digital Marketing
You’d probably be surprised to learn how many people are affected by disabilities. In the United States, 1 in 4 people live with a disability. That’s probably more than you would have thought – and it’s certainly more than websites account for. Only 10% of the...
