by Noreen Fishman | Apr 18, 2022 | SEO
2022 is well underway. Now is a great time to evaluate how SEO has been going: where should you focus more time, talent, and resources? What trends have you noticed and which ones do you need to pay attention to? Here, we detail what experts say will be the 10 most...
by Noreen Fishman | Apr 12, 2022 | SEO
Search engine optimization is incredibly complex and always changing. Just when you think you’ve got ranking figured out, a new algorithm changes things. It doesn’t help that so much of the ranking information is secret, which can make it difficult to direct your...
by Kevin Vermeulen | Apr 4, 2022 | SEO
Do you know the difference between regular organic and local SEO? Do you know why the difference even matters? Here, we will break down the basics of local SEO for law firms and how it impacts your search engine strategy. In simple terms, local SEO is where marketers...
by Noreen Fishman | Apr 1, 2022 | SEO
Many marketers have questions about their website’s bounce rate. Is bounce rate a vanity metric or one that really matters? Is a high bounce rate always bad? And if it is, what should you do to fix it? In this post, we break down bounce rates and provide tips you can...
by Kevin Vermeulen | Mar 11, 2022 | SEO
SEO ranking factors are incredibly complex and the everyday legal marketer isn’t likely to stay informed on the latest algorithm change from Google. However, sometimes an item of note might change the way digital marketers do things – if they only knew about it....
by Noreen Fishman | Mar 1, 2022 | SEO
Whether we like it or not, much of our digital performance is dependent on Google. When people need information, they don’t simply “search” for it online, they “Google” it. Google handles 90% of the global search engine market and there are over 70,000 Google searches...
