Category: SEO

Semantic SEO for Law Firms

In conversation, few things are as irritating as someone arguing the semantics. Some people will drone on about anything without staying on topic or making a point. Fortunately for all of us, regarding SEO, arguing the semantics can be an asset as you strive to...

SEO for Attorneys: The 8 Most Important SEO KPIs to Track

Key performance indicators are essential for the success of a growing marketing program. If you read our previous post, you know that tracking metrics is one of the most important elements of an impactful marketing strategy. Though KPIs are situational and depend on...

The Importance of Featured Snippets for Law Firm SEO

Everyone dreams of seeing their name in big, bright lights at some point during their life. The internet’s equivalent to this glitz and glamour means appearing at the top of search results. If you’re “famous” enough, Google will cast you in their next blockbuster...

SEO for Law Firms: 12 Tips on Writing Blogs for SEO

Writing blogs takes a significant amount of time. While it’s time well spent when those blogs help you to achieve your goals, when that doesn’t happen, it can be frustrating. Search engine optimization is a tactic that can drive more traffic to your blog and make sure...