by Kevin Vermeulen | Mar 20, 2023 | SEO
Google has confirmed that their March 2023 core algorithm update is now rolling out. Core algorithm updates affect search rankings greatly, so it’s important that SEO specialists and legal marketers stay up to date on this information and how it’ll impact their firm’s...
by Noreen Fishman | Mar 2, 2023 | SEO
Your overall firm strategy should guide your marketing efforts. Do your marketing team and SEO managers have the same goals as the rest of the firm? Chances are, they may be trying to accomplish different things, even when it comes to content. Here are our top tips...
by Kevin Vermeulen | Feb 27, 2023 | SEO
AI is one of the most exciting technologies out there, and Google executives agree. In fact, Sundar Pichai, the CEO of Google and Alphabet, recently released an announcement about the growth of this particular area. Calling AI the “most profound technology we are...
by Kevin Vermeulen | Feb 14, 2023 | SEO
Ideally, you’ve already firmed up your marketing strategies and budget for 2023. If not, you still have time! With that in mind, let’s take a look at what 2023 has in store. What should you be doing to move your attorney Search Engine Marketing (SEM) strategy...
by Noreen Fishman | Feb 6, 2023 | SEO
Google’s secret sauce is hard to understand, making a digital marketer’s job difficult. Luckily, some of Google’s top team members are willing to share the latest updates. Understanding these changes allows us to evolve our strategies and better optimize. Here’s the...
by Guy Alvarez | Jan 26, 2023 | SEO
Even the best content won’t do you much good if no one can find it. That’s why SEO is an increasingly important part of any law firm’s digital strategy. Any content you create needs to be designed with optimization in mind so that you can reach a relevant audience...
