by Talia Schwartz | Oct 17, 2019 | SEO
Google’s broad core updates happen about 3 times per year and the latest one was rolled out in September. So what does that mean and how does it affect law firm websites? Well, Google will typically make at least one change every day to improve our search...
by Talia Schwartz | Sep 18, 2019 | SEO
Keyword research is the foundation of SEO (search engine optimization) and crucial for success in pay per click marketing. The importance of proper keyword research can not be understated. Finding out what a client
or prospect is typing, what keywords they’re using...
by Joe Balestrino | Aug 16, 2019 | SEO
If you’re looking improve the SEO of your law firm website or merely learn more about how search engines work, we’ve gathered 5 SEO eBooks for law firms that will sharpen any marketer’s search engine knowledge. Whether you’re just beginning your journey to search...
by Guy Alvarez | Aug 2, 2019 | SEO
Over the next few months, we will be covering SEO fundamentals for law firms on this blog. Today, we are focusing on off-page SEO and the concept of link building. Link building is an important SEO strategy for law firms that have websites with low domain authority....
by Kevin Vermeulen | Jul 24, 2019 | Digital Marketing, Search Engine Marketing, SEO
All online searches begin with someone — maybe a client or a prospect — typing a keyword into a search box. These keywords are tools that can help you find out how to better cater to this specific audience or niche. Finding out what they’re typing and what keywords...
by Alanna Fichtel | Jul 8, 2019 | SEO
If you are familiar with this blog, you know that SEO trends and strategies are a frequent topic of conversation. The question we are answering today of whether social media impacts SEO efforts have been studied by many marketers and individuals in the search...
