by Noreen Fishman | Jun 30, 2020 | Digital Marketing
COVID-19 is accelerating the pace of change at law firm marketing departments all across the world. Overnight, law firm marketers have had to quickly adjust to the new remote work reality, learning to both lead and manage virtual teams. This is not an easy feat and a...
by Vondrae McCoy | Jun 18, 2020 | Digital Marketing
Marketing technology has the power to both enable and hinder your law firm. Did you know there are over 7,000 marketing technologies out there? That’s an increase of 40% over last year alone – and there are more being developed all the time. With technologies...
by Kevin Vermeulen | Jun 11, 2020 | Digital Marketing
A strong online presence reinforces your law firm’s brand and helps you gain the credibility that you need to attract more clients. In the increasingly remote environment created by the pandemic, maintaining your online presence has never been more important. Keep...
by Talia Schwartz | Jun 4, 2020 | Digital Marketing
It’s a challenging time to be a lawyer. The COVID-19 pandemic has affected all of us in various ways. Between courthouse closures, stay-at-home protocols and reduced hours, law firms need to navigate a new normal and adjust their operations. Here are a few tactics...
by Kevin Vermeulen | Jun 3, 2020 | Digital Marketing
There are numerous tasks that law firms and legal companies need to complete on a regular basis. Automating as many of them as possible can boost efficiency and productivity. One of the many types of automation that law firms can benefit from is marketing. Luckily,...
by Vondrae McCoy | May 1, 2020 | Digital Marketing
Law firms that are focused on generating qualified leads and acquiring new clients through their website need to ensure that their website is optimized for conversions. Conversion rate optimization (CRO) aims to convert qualified leads from visitors to your law firm...
