by Kevin Vermeulen | Feb 25, 2020 | Digital Marketing
The beauty of digital marketing today is that there is so much information available. Legal marketers have the ability to make data-driven decisions more than ever before. In fact, there are specific marketing platforms that rely on the wealth of information available...
by Kevin Vermeulen | Jan 27, 2020 | Digital Marketing
You can find absolutely everything online these days. Your firm shouldn’t be an exception. In an environment where clients are constantly on their devices and the internet is the first place they turn to for information, a digital marketing strategy is an essential...
by Noreen Fishman | Jan 14, 2020 | Digital Marketing
Digital marketing for law firms is a necessity in today’s technology-driven world. Having a well-maintained website, active social media profiles, and compelling online advertising are now table stakes for law firms whose potential clients are doing a fair share of...
by Talia Schwartz | Jan 7, 2020 | Digital Marketing
Digital marketing plays an integral role in developing a law firm’s brand and generating new business. Law firms that properly invest in digital marketing can more easily reach and influence their prospect’s decisions. What becomes complicated for most firms is...
by Noreen Fishman | Jan 3, 2020 | Digital Marketing
Email marketing should be a central part of your law firm’s marketing strategy as it provides a direct line to your target audiences. A newsletter sent out on a consistent basis is an excellent way for your law firm to capture new business and keep your firm...
by Talia Schwartz | Dec 9, 2019 | Digital Marketing
Online marketing presents many opportunities for lawyers to raise awareness of their firm and its practice groups, as well as to generate new business opportunities from prospects or existing clients. The growing importance of online marketing is evident as we’ve...
