by Brandon Raude | Sep 10, 2021 | Digital Marketing
As technology and user trends evolve, it is critical that your law firm’s website also adapts in order to support changing best practices. Websites need to be engaging, well-designed, and easy to navigate in order to spark consumer interest and gain their trust....
by Noreen Fishman | Sep 7, 2021 | Digital Marketing, Legal Marketing
How can law firm marketers future proof their marketing skills? What makes a great law firm marketer? Below are seven areas where today’s successful legal marketers excel. If you don’t feel completely comfortable with any of these skills, it’s time to brush up! Don’t...
by Noreen Fishman | Sep 1, 2021 | Digital Marketing
Digital marketing for law firms is a necessity in today’s technology-driven world. Having a well-maintained website, active social media profiles, and compelling online advertising are now table stakes for law firms whose potential clients are doing a fair share of...
by Noreen Fishman | Aug 27, 2021 | Digital Marketing
Digital marketing is a rapidly changing science. That means information becomes outdated quickly, and it can be difficult to know what’s true and what’s not. Even with the latest information available, there are still plenty of digital marketing myths out there. Here...
by Talia Schwartz | Aug 23, 2021 | Digital Marketing
Lawyers and law firms are increasingly turning to the online world for lead generation. Luckily, there are many ways to acquire leads quickly and effectively online. The following eight lead generation tactics can be used by law firms of all sizes and practice areas....
by Talia Schwartz | Aug 18, 2021 | Digital Marketing
Account-based marketing (ABM) is an increasingly effective strategy for B2B law firms. ABM involves targeting a specified and pre-defined list of companies or individuals. Instead of targeting the entire world of people who could be in the market for your services,...
