by Guy Alvarez | Dec 27, 2022 | Legal Marketing
Thought leadership has been one of the most important trends this past year for legal marketers. Nowadays, potential clients are suffering from digital fatigue. And website and social media posts filled with self-promotion are no longer going to perform well....
by Kevin Vermeulen | Dec 23, 2022 | Legal Marketing
Digital marketing is constantly evolving. Tactics that help firms find success in one year may not in others. As we watch 2022 come to an end, we can take stock of legal marketers’ most common tactics. Here is a summary of the top legal marketing trends from the past...
by Noreen Fishman | Dec 21, 2022 | Legal Marketing
This year, we’ve studied and ranked America’s top 200 law firms on their usage and adoption of social media and digital channels to extend thought leadership messages in our annual whitepaper, The Social Law Firm Index. As it does every year, this study has revealed...
by Guy Alvarez | Dec 20, 2022 | Legal Marketing
Our Legal Marketing 2.0 Podcast has covered a diverse range of topics, with host Guy Alvarez sitting down with many of the top leaders and changemakers in the world of legal marketing. From the importance of DEI to forging relationships through marketing to the...
by Kevin Vermeulen | Dec 19, 2022 | Legal Marketing
A website is a law firm’s most important marketing tool – but many firms don’t treat it that way. It’s essential to treat your website as a lead-generation tool. How would you go about doing that? Here, we’re offering ten of our best tips for optimizing your...
by Noreen Fishman | Dec 16, 2022 | Legal Marketing
As 2022 comes to an end, we wanted to take a look back at some of the most popular topics we covered on our blog this year. When it comes to digital marketing, it’s always important to keep up with what’s trending in popularity and sparking people’s interest. Here’s a...
