by Talia Schwartz | Oct 8, 2019 | Legal Marketing
When it comes to your law firm, your expertise is your product. Along with blogs, thought leadership papers, and videos, podcasts are a great way to highlight your knowledge and assure potential clients of your credibility. Creating a podcast with a loyal following is...
by Talia Schwartz | Oct 3, 2019 | Legal Marketing
The digital, always-connected world has created a new kind of client that bristles at the prospect of waiting and demands convenience. Live chats apps expedite your first contact with potential clients that visit your website and reassure them that you are available...
by Noreen Fishman | Oct 2, 2019 | Legal Marketing
Mistakes are never good – except when you can learn from someone else’s to drive more successful efforts for your own firm. Here, we’re explaining the 6 common digital marketing mistakes lawyers make and how to avoid them. We’ve worked with lawyers and legal...
by Talia Schwartz | Sep 19, 2019 | Legal Marketing
It is an art and a science when it comes to boosting your law firm newsletter engagement. Newsletters are a fundamental part of your law firm’s marketing strategy but your firm’s newsletter isn’t the Field of Dreams. It’s not a case of “if you build it, they...
by Yolanda Cartusciello | Sep 13, 2019 | Legal Marketing
Budgeting is challenging at the best of times, but in the shadow of a potential recession, prioritizing your legal marketing budgets can be even more difficult. Headlines that are eerily similar to those from 2009 have been appearing in legal trades and blogs over the...
by Talia Schwartz | Sep 12, 2019 | Legal Marketing
Navigating the digital industry as a law firm can be overwhelming. Check out these five digital skills for law firms that will get your firm started. 1. Video Video is one of the most prominent tools in the digital world right now. According to MarTech, videos...
