by Guy Alvarez | Dec 14, 2021 | Marketing Technology
HubSpot is a terrific tool that can make a huge impact on your law firm’s digital marketing. Our clients license the platform and then ask us to help them to use it effectively. Here are 20 tips for getting the most benefits from your law firm’s HubSpot investment. ...
by Kevin Vermeulen | Oct 25, 2021 | Marketing Technology
Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites, and any content you publish. Marketing automation is tremendously...
by Kevin Vermeulen | Oct 8, 2021 | Marketing Technology
HubSpot is one of the best CRM systems available. Paired with a robust inbound marketing platform, HubSpot makes it easier to increase your firm’s awareness and reduce the time spent tracking down data and contact information. That being said, the tool is an...
by Noreen Fishman | Jul 30, 2021 | Marketing Technology
Law firms today are focused on adopting smarter technology to help them market better and gain more clients. More intelligent platforms can help law firms gain a competitive edge, work more efficiently, and get a better understanding of their target audience. Insights...
by Guy Alvarez | May 12, 2021 | Legal Marketing, Marketing Technology
Cross-selling legal services to existing clients is an efficient way for law firms to grow. A firm that, say, provides tax law services to Walmart could significantly boost its revenue and strengthen its relationship with the client if it could successfully market...
by Talia Schwartz | Apr 28, 2021 | Marketing Technology
Customer Relationship Management (CRM) solutions have become the standard for managing client and prospect leads, contact information, and relationships. However, just having a subscription for a shiny CRM tool isn’t enough; you and your team need to know how to use...
