by Guy Alvarez | May 16, 2019 | Digital Marketing
Do you feel caught up on all things Google? With their complex and ever-changing models, it can be hard to understand how to be successful in their search engine. Just in case you’re feeling like an expert – they’ve launched a new API update to keep you on your...
by Alanna Fichtel | Apr 25, 2019 | Digital Marketing
Audio is an effective yet frequently underutilized medium in content marketing. While podcasts aren’t the only type of audio content out there, they have been growing in popularity. The 2018 Infinite Dial Study by Edison Research found that over 22% of the US, or 73...
by Kevin Vermeulen | Apr 1, 2019 | Digital Marketing
Pop-ups are the windows that act out their name by popping up on your screen at the most unexpected times. Some are small, and some are nearly full-screen size. The large ones can be the most annoying to users, as they cover up the page that they’re trying to read. Is...
by Shruthi N | Mar 25, 2019 | Digital Marketing
As we get further into the digital age, the world is getting smaller and smaller. Connectivity proves to be both a blessing and a curse for law firms and their success. With large networks comes oversaturation and competition – two words that can result in your...
by Kevin Vermeulen | Mar 21, 2019 | Digital Marketing
There are numerous tasks that law firms and legal companies need to complete on a regular basis. Automating as many of them as possible can boost efficiency and productivity. One of the many types of automation that law firms can benefit from is marketing. Luckily,...
by Kayla Johnson | Mar 14, 2019 | Digital Marketing
Chances are, as a law firm marketer, events are part of your marketing mix. Whether entertaining clients at a golf event, displaying your attorney’s knowledge at a conference, networking and getting your brand out there is important as a legal marketer. Do you...
