by Guy Alvarez | Oct 5, 2022 | Blogs and Microsites
Legal blogging is a critical marketing tactic for lawyers. A strong law firm blog will help you to build relationships and generate new business. However, that’s only possible if your legal blog conveys trust, competency, and reliability. Blogs should be professional,...
by Noreen Fishman | Sep 6, 2022 | Blogs and Microsites
All marketing essentially comes down to getting the right message in front of the right people at the right time. Blogging for lawyers is no different. Even the best blog strategy won’t garner the results you’re hoping for if the right people don’t engage with your...
by Joe Balestrino | Aug 5, 2022 | Blogs and Microsites, SEO
While growing your law firm’s blog or website’s traffic can be challenging and time-consuming, it is worth it to invest those precious hours into search engine optimization (SEO). But, there is a right way and a wrong way, and it would be a shame to dedicate a...
by Kevin Vermeulen | Apr 26, 2022 | Blogs and Microsites
With 4 billion people currently connected to the internet globally, it’s the first place most people go when they’re choosing service providers. So, chances are your future clients are online, and that’s where they’ll look when they need legal services. Blogging can...
by Guy Alvarez | Feb 7, 2022 | Blogs and Microsites
The benefits of your law firm’s blog should not be understated. A blog fraught with accurate, relevant, and engaging content can earn your firm recognition as an authoritative source and thought leader. In fact, 56% of marketers who leverage blogging say it’s an...
by Kevin Vermeulen | Jan 26, 2022 | Blogs and Microsites
The best bloggers make writing seem easy – but it’s not. Blogging is a crucial component of digital marketing, but writing blogs doesn’t come naturally to many people. Many legal marketers begin to blog and end up thinking, “This is harder than I expected!”...
