by Alanna Fichtel | Feb 21, 2019 | Social Media
Many law firms have established or are beginning to establish a social media presence. While this is an essential part of legal marketing in today’s digital age, there are several potential law firm social media pitfalls to be aware of and avoid. We have seen many...
by Guy Alvarez | Feb 14, 2019 | Social Media
Hashtags are one of the building blocks of social media. Heavily used on Twitter and Instagram, they are any combination of letters or numbers following the “#” sign. Hashtags for lawyers are important because they make your content (and therefore you and your firm)...
by Shruthi N | Jan 24, 2019 | Social Media
As Instagram has increased in popularity for the legal industry over the past few years, firms are finding that their account’s impact is measured by its followers as much as it is by its content. However, growing your law firm’s Instagram audience can prove to...
by Kayla Johnson | Jan 14, 2019 | Social Media
LinkedIn is widely known as the most important social and communication platform for professionals. Not only does it allow you to build credibility for your company and brand, it’s a great tool for networking and marketing. Are you using it effectively? At the start...
by Shruthi N | Jan 3, 2019 | Social Media
With firms utilizing innovative content strategies and various digital techniques, digital marketing has grown to become one of the legal industry’s most powerful tools – one that maintains the potential for growth in years to come. However, as reported in the...
by Guy Alvarez | Dec 17, 2018 | Social Media
In this year’s Social Law Firm Index, we found that more law firms than ever are focusing on quality over quantity on social media. Compared to only 20% of tweets in 2017, 51% of tweets on Twitter was original, valuable, and non-promotional content.This proves that...
