Category: Social Media

Social media is an integral part of today’s digital landscape, and it comes with some unique advantages. For one thing, you don’t have to spend a lot to see serious benefits. The more comfortable you are with social media, the more it can do for your firm. If you’re just getting started, we’re here to […]

LinkedIn Company pages are a powerful way to connect with your audience and strengthen your firm’s reputation. The platform now has 810 million users, so it’s the perfect way for firms to expand their reach. With so much going on within the LinkedIn platform – job seeking, thought leadership, making connections, and conversations of all […]

Social media is a part of most people’s lives, but few of us truly recognize its power. Marketers are in a rare position to understand how fundamentally social media can impact all of us – but only when used thoughtfully and efficiently.  Chances are you don’t have time to put together daily posts that resonate, […]

Lawyers and law firms appear to have gotten the message about social media marketing. In fact, according to the 2022 American Bar Association Legal Technology Survey Report, only 11% of respondents do not utilize social media to market their law firms. It’s more obvious than ever that an active social media presence is a must […]

There are billions of social media users across the globe – so it would seem just being present on the platforms would be enough to reach new people. However, that’s not the case. Simply existing on social won’t do much for you – you need to focus on the ROI of your strategy. One of […]

Threads is the latest hot app, and companies are finding a lot of value in creating a following there. Created by Instagram, Threads is a platform that allows users to share text updates and join public conversations. It’s gotten millions of downloads since its release, and smart legal marketers are looking for ways to make […]

In the old days, a lot of legal firms didn’t put enough effort into social media. After all, it’s just for showing photos and silly status updates, right? Now, we know differently – we understand the real value of social media in a comprehensive digital strategy. Now, we know that social media is key for […]

All social media posting is not created equal. The content of your posts, the makeup of your audience, and other factors – like timing – can make a big difference in your online awareness and engagement. Data has shown that posting at certain times is better than others. Here’s what legal marketers need to know […]

Threads is the latest social media app to gain popularity, and since its creation many law firms have joined the app. However, many still wonder what they should post on the app and what type of content will perform best.  Post Ideas For Law Firms On Threads 1. Ask a Question The best way to […]

If you’re a career-long digital marketer, then you’re probably used to hashtagging on Instagram or creating Facebook event invites. However, new tools, platforms, features, and networks are being constantly introduced. As social media continues to evolve, even seasoned marketers can get confused – not to mention those new to marketing! Many small firms don’t have […]

Since its creation, Threads has taken the world by storm. On July 3rd, the Threads app hit the app store. Created by the Instagram team and backed by Meta, the app aimed to replace Twitter by becoming the new ‘virtual town square’.  Since Threads’ creation, many questions have arisen from law firms who have chosen […]

In today’s digital age, social media is not only a powerful tool to connect with people but also a keystone for building trust for your firm. Nowadays, the average consumer checks reviews and likes on Linkedin, Facebook, Twitter, etc., before hiring a service or purchasing a product.  So, you can be sure potential clients will […]