by Vondrae McCoy | Feb 5, 2020 | Social Media
In today’s world, you’re going to need more than just an eye-catching photograph or witty caption to capture your audience’s attention. Research shows that companies and brands that use video marketing grow their revenue 49% faster than those that choose not to. This...
by Talia Schwartz | Feb 4, 2020 | Social Media
If you’re using Facebook to build more of a presence for your firm, it only makes sense to use the accompanying analytics (also called Facebook Page Insights). The internet offers a plethora of information on how best to use these analytics, but here we’re going to...
by Kevin Vermeulen | Jan 31, 2020 | Social Media
When it comes to business to business advertising, there are very few platforms that can be effective as LinkedIn. Though social media has increased in popularity for online marketing, most of those channels attempt to reach consumers. LinkedIn is the platform to be...
by Noreen Fishman | Jan 30, 2020 | Social Media
Since Twitter leverages such short snippets of copy, it’s often viewed as the simplest social media platform. However, that’s certainly not the case and not properly understanding the channel or building out a strategy can lead to time-wasting efforts. Ensure your...
by Noreen Fishman | Jan 29, 2020 | Social Media
As LinkedIn continues to rise in popularity, it’s pivotal to learn how to run a successful LinkedIn ad campaign for your law firm. LinkedIn’s membership and usage continues to grow and the platform is one that allows a high degree of targeting by industry and...
by Talia Schwartz | Jan 28, 2020 | Social Media
According to information published by LinkedIn, executives rate the platform as their number one choice for professionally relevant content. In the B2B world, 80% of social media leads come from LinkedIn. Those are important findings, because they solidify LinkedIn’s...
