Our Insights
How to Run a Successful LinkedIn Ad Campaign for Your Law Firm
As LinkedIn continues to rise in popularity, it’s pivotal to learn how to run a successful LinkedIn ad campaign for your law firm. LinkedIn’s membership and usage continues to grow and the platform is one that allows a high degree of targeting by industry and...
10 Best Practices for Your Law Firm’s Blog
The benefits of your law firm’s blog should not be understated. A blog fraught with accurate, relevant, and engaging content can earn your firm recognition as an authoritative source and thought leader. Here are the 10 best practices for your law firm’s blog that will...
What Legal Marketers Should Know About Google’s Broad Core Updates
Google's broad core updates happen about 3 times per year and the latest one was rolled out in September. So what does that mean and how does it affect law firm websites? Well, Google will typically make at least one change every day to improve our search results,...
Podcast Ep. 101: Law firm video marketing success: How attorneys can craft engaging videos to attract clients.
In this podcast, Guy interviews Robert Weiss, a marketing president at MultiVision Digital. Listen to the advice Robert has for attorneys looking to incorporate video as part of their law firm’s content marketing strategy. In the episode, Robert shares tips and...
What are Microsites and Why Should Your Law Firm Have One?
Unlike your main law firm website, which provides a comprehensive overview of your entire practice, law firm microsites are more singularly focused. They are often developed to support a larger website and share specialized editorial or advertising content. A typical...
Why Law Firms Should Use Inbound Marketing to Generate More Leads
Law firms can generate highly qualified leads through inbound marketing strategies. If you’re not familiar with the term, inbound marketing is a strategy for attracting more qualified leads organically through content creation, essentially drawing in potential clients...
Valuable Social Media Metrics Law Firms Should be Tracking
Law firm focus has shifted from merely participating in social media marketing to generating real business results from it. If your firm is on social media and posting frequently, but not achieving a measurable business impact, it's possible you're not focusing on the...
Podcast Ep. 100: Scale Your Law Firm to New Heights Simply and Methodically
In this podcast, Anthony Geraci, discusses how to scale your law firm to new heights. Geraci is a lawyer, entrepreneur and founder of Lawcoaching.com, where he coaches attorneys to grow their book of business and how to manage their law firms. You can connect with...
How to Land Great Guests for Your Law Firm’s Podcast
When it comes to your law firm, your expertise is your product. Along with blogs, thought leadership papers, and videos, podcasts are a great way to highlight your knowledge and assure potential clients of your credibility. Creating a podcast with a loyal following is...
Legal Marketers Guide to Google Search Console
Legal marketers need to take advantage of all the tools available at their disposal, including the seemingly endless tools from Google. If you do not already use Google Search Console to report on your marketing campaigns, you are missing out. Best of all, this is one...
How to Run a Successful LinkedIn Ad Campaign for Your Law Firm
As LinkedIn continues to rise in popularity, it’s pivotal to learn how to run a successful LinkedIn ad campaign for your law firm. LinkedIn’s membership and usage continues to grow and the platform is one that allows a high degree of targeting by industry and...
Our Posts
- How to Run a Successful LinkedIn Ad Campaign for Your Law Firm
- 10 Best Practices for Your Law Firm’s Blog
- What Legal Marketers Should Know About Google’s Broad Core Updates
- Podcast Ep. 101: Law firm video marketing success: How attorneys can craft engaging videos to attract clients.
- What are Microsites and Why Should Your Law Firm Have One?
