Our Insights
LinkedIn for Lawyers: Tips to Raise Your Profile
LinkedIn is one of the most influential social media networks with over 660 million users in more than 200 countries worldwide. It is the go-to social platform for content distribution as more than 50% of all social traffic to B2B websites and blogs comes from...
Top 5 Law Firms on YouTube
Video continues to be one of the most effective content formats online. In fact, research shows that marketers who use video can grow revenue nearly 50 percent faster. With more than 1 billion users, YouTube is by far the most popular video platform there is. More...
A Guide to Social Media Disclaimers for Lawyers
Appropriate social media disclaimers are very important for lawyers. Failure to have an appropriate disclaimer may be a violation of the ethics rules and open you to an ethics complaint and punishment. However, it can be rather difficult to establish the content and...
10 Digital Marketing Tips for Law Firms
Digital marketing for law firms is a necessity in today’s technology-driven world. Having a well-maintained website, active social media profiles, and compelling online advertising are now table stakes for law firms whose potential clients are doing a fair share of...
10 Important Social Media Marketing Books for Lawyers in 2020
Social media marketing is an essential piece to any law firm’s online marketing strategy. When it comes to the fundamental tenets of a practical and effective social media strategy for law firms, it's extremely impactful to learn best practices from people who are...
Essential Tips from the Top 5 Law Firms on Twitter
How do lawyers and law firms optimize their Twitter accounts for success whether it’s to generate leads, generate awareness or increase client loyalty? In 2020, there are new tools and strategies that make it easier for law firms to stand out against their competitors...
5 Ways to Optimize your Law Firm’s Practice Area Pages
One of the primary goals of search engine optimization (SEO) is to guide prospects to your law firm’s website, which includes your practice area pages. Your practice area pages communicate to potential clients what it is you do, how you can solve their problems, and...
How Law Firms Can Benefit Using Fishbowl for Internal Communication
A recent study conducted by Gallup concluded that strong social connections within the workplace encourage staff to be more engaged and deliver higher quality work. Many firms have had success focusing on these connections through internal activities, but a variety of...
Tips for Developing your Law Firm’s 2020 Digital Marketing Budget
Digital marketing plays an integral role in developing a law firm’s brand and generating new business. Law firms that properly invest in digital marketing can more easily reach and influence their prospect’s decisions. What becomes complicated for most firms is...
Social Media Employee Advocacy Tools for Law Firms
Employee advocacy plays a significant role in a law firm’s social media marketing strategy. When employees promote their law firm’s content on their own social profiles, it significantly extends the reach of a message and increases online engagement. In fact, as we...
LinkedIn for Lawyers: Tips to Raise Your Profile
LinkedIn is one of the most influential social media networks with over 660 million users in more than 200 countries worldwide. It is the go-to social platform for content distribution as more than 50% of all social traffic to B2B websites and blogs comes from...
Our Posts
