Author: Guy Alvarez

How to Clean Up Your HubSpot CRM Data

Many law firms struggle with keeping their CRM clean and accurate. It can be difficult to ensure information is entered properly, not duplicated, and comprehensive. Many sales and marketing departments simply don’t have the time or resources to scrub their CRM data...

Podcast Episode 191: Reimagining DLA Piper’s Website

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Bill Barrett. Bill leads Digital channel strategy and operations for DLA Piper in the Americas. In his role, Bill helps the firm: amplify the DLA Piper brand in the marketplace, generate demand for...

Improve SEO & Conversions With A Website Audit

Why Law Firms Should Conduct a Website Audit to Improve SEO and Conversions In this digital age, having a website that is not only aesthetically pleasing but also optimized for search engines and conversions is crucial. For law firms, this is especially important as...
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  3. Author: Guy Alvarez

How to Clean Up Your HubSpot CRM Data

Guy, a former practicing lawyer, is the founder and CEO of Good2bSocial. Guy has advised Fortune 100 companies & AmLaw 100 law firms on all aspects of digital marketing. He helps clients develop digital marketing strategies that enhance their thought leadership position and generate qualified leads. Connect with Guy on LinkedIn.