by Guy Alvarez | Jan 26, 2023 | SEO
Even the best content won’t do you much good if no one can find it. That’s why SEO is an increasingly important part of any law firm’s digital strategy. Any content you create needs to be designed with optimization in mind so that you can reach a relevant audience...
by Guy Alvarez | Jan 25, 2023 | Social Media
No matter where you are in your legal marketing journey, you can learn new things. Whether you’re brand new to social media or just need some fresh inspiration to ramp up your law firm’s digital presence, take a look at the following list. We’re offering 21 of the...
by Guy Alvarez | Jan 20, 2023 | Digital Marketing
Video has never been more important and thought leadership is essential for law firms. Combining the two into a video blog (vlog) is an ideal way to generate new content while sharing subject matter expertise. That sounds like a no-brainer, right? Many attorneys...
by Guy Alvarez | Jan 17, 2023 | Social Media
You already know that LinkedIn is a critical platform for making connections and building your professional reputation as a lawyer in the online world. So you should look to set yourself apart as a thought leader by sharing timely and relevant content that...
by Guy Alvarez | Jan 12, 2023 | Podcast
In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Stephen Clark the Senior Marketing and Communications Manager at Brown Rudnick, where he oversees the firm’s PR and digital marketing efforts. Stephen is based in New York and joined the firm in 2021...