Medium: A Valuable Social Media Platform for Law Firms
In the digital age, with so much information coming from so many sources, a new social media platform, Medium aims to help its users deliver and share only highly relevant, superior quality content. Its stated mission is to create “a place where everyone has a story to share, and the best ones are delivered right […]
How to Gain a Loyal Twitter Following For Your Law Firm
Twitter is one of the fastest-moving social media platforms on the Internet today. The site’s unique presentation style has made it one of the leading places on the web to find up-to-the-minute news and information on a virtually infinite number of topics. With over 1 billion accounts and more than 300 million active monthly users, […]
5 Reasons Lawyers Should Consider Social Media Advertising
Social media has become an essential part of an inbound marketing strategy. It doesn’t just give your law firm access to the largest collective audience on the planet, it gives you an unprecedented ability to research and target your desired prospects. While it is possible to make great gains without spending a dime on social […]
Five Platforms for Managing Law Firm Social Media
Law firm social media can be a great marketing tool. But with so many social platforms and a high number of followers across them all, it can be difficult to keep track of every post and interaction. To help, we’ve created a list of our five favorite law firm social media management platforms and what, […]
Attaining Thought Leadership by using Social Media
How a former practicing lawyer used social media to reinvent his career. When Mark Cohen first embarked on the voyage that led to his formation of Legal Mosaic, he was an accomplished, prominent civil trial lawyer with a unique perspective on the global legal landscape and the increasingly complex and dynamic regulatory challenges confronting attorneys and […]
The Social Law Firm Index 2016: Is Your Firm a Social Law Firm?
The results are in and we at Good2bSocial are very excited to announce the release of the 2016 Social Law Firm Index. This study analyzes the use of social media and digital marketing at America’s largest law firms. Although our analysis focused on the firms that comprise the AmLaw 100, our study reveals some very interesting […]
Law Firm Social Media Strategy: Your Firm's Game Plan
In previous blogs I’ve talked about the benefits of using social media, and perhaps you are finally convinced of the importance of this form of outreach. But before you start using it, you need a plan – a law firm social media strategy. Your law firm social media strategy is a guide for your attorneys and […]
Will the New Twitter Features Affect Legal Marketing?
In the last 2 months, Twitter announced new features to its platform that may affect a law firm’s digital marketing strategy
Social Selling for Legal Vendors: The New Frontier
The internet has forever changed the way we do business.
Five Tips for Using Periscope at Conferences for Legal Marketers
Live streaming can exponentially grow the audience at an event
YouTube for Law Firms: An Emerging Platform
Fifty Nine of the AmLaw 100 firms have already set up their own YouTube channels.
AmLaw 100 Managing Partners: LinkedIn or Linked Out?
37 percent of AmLaw 100 Managing Partners do not have a profile on LinkedIn!