Category: SEO

Everything You Need To Know About Keyword Research

Keyword research is the foundation of an SEO strategy and other digital marketing efforts. Effective keyword research is essential if you want to reach a relevant audience online – or even be found online at all! Keyword research is a complicated science, especially...

Key Performance Indicators in SEO for Attorneys

Key performance indicators are essential for the success of a growing marketing program. If you read our previous post, you know that tracking metrics is one of the most important elements of an impactful marketing strategy. Though KPIs are situational and depend on...

Law Firm SEO – Tips, Trick, and Why You Need It

To be competitive in today’s market, you need to be visible online. That’s good news, though, because even small firms can have a big impact in the digital space. If you have ever thought that your firm is too small to develop a dedicated SEO strategy, it’s time to...

15 Local SEO Tips for Your Law Firm

Local search engine optimization (SEO) is important for many businesses, including law firms. In fact, 46% of all Google searches are seeking local information, and that number is only likely to be higher for practices operating regionally. There also tends to be a...

How To Use SEO To Meet Your Marketing Goals

Your overall firm strategy should guide your marketing efforts. Do your marketing team and SEO managers have the same goals as the rest of the firm? Chances are, they may be trying to accomplish different things, even when it comes to content. Here are our top tips...