by Noreen Fishman | Jun 25, 2021 | SEO
SEO (search engine optimization) writing is the process of planning, creating and optimizing content that ranks at the top of search engines results pages (SERPs) and adds value for your target audience. Ultimately, higher rankings allow you to earn more traffic,...
by Joe Balestrino | Jun 21, 2021 | SEO
You work hard to make sure your key pages rank well – and then one day you notice that your pages aren’t showing up where they used to. That’s because search is always evolving. In a perfect world, you’d achieve a great rank and stay there, but that’s not how...
by Joe Balestrino | May 28, 2021 | SEO
A website migration is a complex and often intensive process. Typically the results are worth the work, but there are several things that can go wrong. Many law firms find that their traffic drops after a site migration. It’s important to understand the reasons that...
by Joe Balestrino | May 10, 2021 | SEO
If you are familiar with this blog, you know that SEO trends and strategies are a frequent topic of conversation. The question we are answering today of whether social media impacts SEO efforts have been studied by many marketers and individuals in the search...
by Joe Balestrino | Apr 21, 2021 | SEO
Even the best content won’t do you much good if no one can find it. That’s why SEO is an increasingly important part of any law firm’s digital strategy. Any content that you create needs to be designed with optimization in mind, so that you can reach an audience...
by Noreen Fishman | Apr 16, 2021 | SEO
One of the primary goals of search engine optimization (SEO) is to guide prospects to your law firm’s website, which includes your practice area pages. Your practice area pages communicate to potential clients what it is you do, how you can solve their problems, and...
