by Kevin Vermeulen | Jul 13, 2017 | content marketing |
In the world of online marketing, one of the most powerful platforms lawyers can use to get their message out, build a brand, and establish trust is video marketing. The Internet has transformed the idea of marketing through video into an easily accessible,...
by Kevin Vermeulen | Jul 6, 2017 | SEO |
You’re most likely familiar with the term SEO, or search engine optimization. You were probably introduced to the concept very shortly after deciding to put a website online to help promote your law practice. Are you familiar, though, with the term “meta description”?...
by Kevin Vermeulen | Jun 5, 2017 | digital marketing |
Your law firm’s website is, without a doubt, the most important piece of virtual real estate you own. In the modern world, the website has taken the place of a polite receptionist, an impeccably decorated office and a firm, confident, welcoming handshake. Potential...
by Kevin Vermeulen | Jun 2, 2017 | social media |
Many lawyers and law firms struggle with social media because it’s so different from the conventional mediums they are accustomed to using. However, there’s a platform out there that incorporates social media and something many lawyers are already skilled at: making...
by Kevin Vermeulen | May 18, 2017 | content marketing |
In the world of digital marketing, email marketing is, without a doubt, the most effective way to convert contacts and leads into clients. With email you have the opportunity to create a one-on-one conversation that instills trust and brings leads and potential...
