by Kevin Vermeulen | Apr 16, 2018 | Digital Marketing
Lawyer and law firm directory listings are an often overlooked part of the Internet landscape. Many law firms work hard at building up their own website and social media presence, but don’t think very much about how they can utilize all of those third party sites that...
by Kevin Vermeulen | Apr 9, 2018 | SEO
Having a well written and search engine optimized biography online is an essential part of success. When people are looking for you, it is not only crucial that you’re easy to find, but that the information they find shows you in a positive light. Following are some...
by Kevin Vermeulen | Mar 19, 2018 | Digital Marketing
Reputation management essentially refers to controlling the message everyone sees relative to you and your profile, or that of your firm. Good reputation management helps you to establish trust, highlight your successes, and even accomplish goals before you meet a...
by Kevin Vermeulen | Mar 2, 2018 | Blogs and Microsites
Microsites can be an effective way to get more leads and higher returns from your law firm’s marketing efforts. More than a landing page, but less than a full-fledged website, a microsite allows you to generate more leads by providing highly targeted and compelling...
by Kevin Vermeulen | Feb 23, 2018 | Digital Marketing
If your law firm is generating leads through its current marketing efforts, but having trouble converting those leads into bonafide new clients, a system for lead scoring could be what you’re missing. Lead scoring allows you to focus priority on the leads that are...
