Social Business – How Social Impacts Customer Service
I recently attended an exclusive event in NYC where Marc Benioff, Chairman and CEO of Salesforce.com introduced the concept of “How to Become a Customer Company.” It is the new vision for Salesforce.com that Benioff is trying to sell and it focuses on “the customer” as the key mission for every company. The customer revolution will […]
Enhancing Business Processes with Social Collaboration
The concept of employee collaboration has been around for a while. Twelve years ago while working at KPMG, we were trying to figure out how to build a knowledge management system that would allow employees to share knowledge and locate experts within the company. We spent a huge amount of time figuring out taxonomies and […]
It’s time to integrate social into your business
The time is now! Now is the time to figure out how you can integrate social technologies into your business. We are way past the “social media is a fad” stage. Social is real and its here to stay. According to a recent study conducted by McKinsey on how social technologies are extending the organization, […]