Why Law Firm Search Marketing Helps Generate Leads
Is Law Firm Search Marketing Right For My Firm? To the uninitiated, rising to the top of the search engine food chain might seem like an example of Darwin’s principle of natural selection. However, there’s a tool that can be advantageous to your law firm search marketing strategy and bring your firm closer to the top […]
The Social Law Firm Index 2016: Is Your Firm a Social Law Firm?
The results are in and we at Good2bSocial are very excited to announce the release of the 2016 Social Law Firm Index. This study analyzes the use of social media and digital marketing at America’s largest law firms. Although our analysis focused on the firms that comprise the AmLaw 100, our study reveals some very interesting […]
Law Firm Social Media Strategy: Your Firm's Game Plan
In previous blogs I’ve talked about the benefits of using social media, and perhaps you are finally convinced of the importance of this form of outreach. But before you start using it, you need a plan – a law firm social media strategy. Your law firm social media strategy is a guide for your attorneys and […]
How to Become a Law Firm SEO Star
In the first blog post of our series, we introduced you to search engine optimization and how SEO can help your law firm be even more successful. Now it’s time to take your SEO knowledge to the next level. In this blog, we’ll discuss a few key factors to increase your law firm SEO rankings […]
Generating Opportunities with Law Firm Content Marketing
Law Firm Content Marketing for Business Development and Lead Generation Reading the title of this blog, you’re probably thinking, “How can content marketing help my law firm?” Content marketing has proven to be a successful marketing tool for various businesses throughout the past two centuries. One stellar example of impactful and enduring content marketing is […]
Making the Business Case for Law Firm Social Media Marketing
The Benefits of Law Firm Social Media Marketing Nowadays, everyone is on social media – Facebook, Twitter, Instagram, LinkedIn ̶ you name it. Even businesses are getting in on the action by tweeting out promotions, posting content for marketing, and even communicating with customers to enhance their business relationships. So how about law firms? Can […]
Law Firm SEO: Why is Online Search important for Attorneys?
Surveying the Search Engine Landscape: Law Firm SEO The Internet is the most common tool used to conduct research. People rely heavily on search engines like Google, Bing, and Yahoo. These people include consumers, enterprises, and your prospective clients, A typical search can yield many pages of results. We know that most people don’t explore […]
Register Now for a Webinar by Guy Alvarez of Good2bSocial, August 22
TRUST is defined as the “firm belief in the reliability, truth, ability or strength of someone or something.” Taking the time to build trust is the key ingredient to a successful lawyer-client relationship.
Intelligent Content is the New Avocado Toast
Law firms that employ intelligent content methods and tools can save a significant amount of time and money when managing their content assets.
Will the New Twitter Features Affect Legal Marketing?
In the last 2 months, Twitter announced new features to its platform that may affect a law firm’s digital marketing strategy
Social Selling for Legal Vendors: The New Frontier
The internet has forever changed the way we do business.
4 Ways for Lawyers to Grow their Digital Influence
Today’s lawyer must rely and develop their digital influence to succeed.