by Kevin Vermeulen | Oct 4, 2022 | Digital Marketing
Does your actual law firm target audience – the people you’re currently reaching – represent the ideal clientele you want to attract? With so much going on in digital marketing, it’s easy to get caught up in counting the wrong numbers and chasing after the wrong...
by Kevin Vermeulen | Sep 29, 2022 | Social Media
Establishing an online brand is essential for developing name recognition and building trust with current and prospective clients. In today’s digital landscape, brand identity is strongly linked to social media presence. By building their own personal brands and...
by Kevin Vermeulen | Sep 23, 2022 | Legal Marketing
If obtaining new business and contributing to your firm’s bottom line is part of your job, then you already know that digital marketing is crucial to growth. Digital marketing in all its forms is essential to appealing to the 4 billion global internet users. Effective...
by Kevin Vermeulen | Sep 20, 2022 | Content Marketing
Email has been an essential part of professional marketing since it was invented. Though tools have gotten more sophisticated and the best practices for using them have evolved, email is still one of the most effective marketing channels available. Because of that...
by Kevin Vermeulen | Sep 19, 2022 | Digital Marketing
Online marketing for lawyers presents many opportunities for lawyers to raise awareness of their firm and its practice groups, as well as to generate new business opportunities from prospects or existing clients. The growing importance of online marketing is evident...
