by Noreen Fishman | Mar 18, 2020 | Content Marketing, Webinar Production & Promotion
We are in truly unprecedented times. In the midst of the coronavirus pandemic, professionals across the globe are adjusting to a remote-working environment. At the same time, good communications and a strong outreach are more important during times like these. With...
by Kevin Vermeulen | Jan 6, 2020 | Social Media
Employee advocacy plays a significant role in a law firm’s social media marketing strategy. When employees promote their law firm’s content on their own social profiles, it significantly extends the reach of a message and increases online engagement. In fact, as we...
by Good2bSocial | Mar 9, 2018 | SEO
SEO is a process, meaning that you must constantly monitor, measure, and improve upon all the factors that determine how your website ranks in search results. In order to analyze your website’s SEO metrics, you need tools that gather and evaluate the appropriate data....
by Good2bSocial | Sep 29, 2017 | Digital Marketing
Email marketing tools Concep, Vuture, and Tikit, go beyond the basics of email which appeals to large law firms with a variety of needs. While it’s certainly not new, email marketing is still important. It remains an effective way of generating leads, building...
by Good2bSocial | Sep 22, 2017 | Social Media
Buffer is a tool that focuses on content scheduling and publishing to channels like Twitter, Facebook, LinkedIn, Instagram, G+, and Pinterest. In the past we’ve discussed the importance of creating an editorial calendar for your blog in order to stay organized and...