Legal Marketing Tools: Top Webinar Software Services for Law Firms
We are in truly unprecedented times. In the midst of the coronavirus pandemic, professionals across the globe are adjusting to a remote-working environment. At the same time, good communications and a strong outreach are more important during times like these. With the changing work environment we have been receiving many inquiries regarding law firm webinars […]
Social Media Employee Advocacy Tools for Law Firms
Employee advocacy plays a significant role in a law firm’s social media marketing strategy. When employees promote their law firm’s content on their own social profiles, it significantly extends the reach of a message and increases online engagement. In fact, as we previously discussed, encouraging your employees to share company-related content can increase overall likes […]
SEO Tools for Lawyers
SEO is a process, meaning that you must constantly monitor, measure, and improve upon all the factors that determine how your website ranks in search results. In order to analyze your website’s SEO metrics, you need tools that gather and evaluate the appropriate data. In this post, we review the benefits of two major SEO […]
Legal Marketing Tools: Enterprise Email Platforms for Law Firms
Email marketing tools Concep, Vuture, and Tikit, go beyond the basics of email which appeals to large law firms with a variety of needs. While it’s certainly not new, email marketing is still important. It remains an effective way of generating leads, building credibility, and strengthening relationships with clients through any device. Over 90% of […]
Legal Marketing Tool: Buffer Lets You Quickly Schedule Social Media Posts
Buffer is a tool that focuses on content scheduling and publishing to channels like Twitter, Facebook, LinkedIn, Instagram, G+, and Pinterest. In the past we’ve discussed the importance of creating an editorial calendar for your blog in order to stay organized and plan ahead. However, the same type of scheduling is essential for your social […]
Legal Marketing Tool: Feedly Keeps You Current on Relevant Topics
Do you ever wish you could combine the content you scroll past on social media, your blog subscriptions, and articles from your favorite publications into one simplified feed? As a lawyer or legal marketer, you understand the importance of staying up to date on relevant topics in the industry that impact you and your clients. […]