Legal Marketing 2.0 Podcast
Legal industry leaders and hosts Guy Alvarez and Tim Baran share deep insights and fresh perspectives on the latest legal marketing trends and strategies, with actionable takeaways for lawyers and marketing professionals at law firms and legal technology companies.
What is client journey mapping and why is it important for lawyers and law firm marketers? [soundcloud url="https://api.soundcloud.com/tracks/326732667"...read more
Are you using analytics to track your website performance and digital marketing efforts? If so, are you using it correctly? In this episode of the Legal Marketing 2.0 podcast, we discuss How to collect data What to do with the data you collect What are meaningful data...read more
Few things cause more confusion or frustration in digital marketing than search engine optimization (SEO). In the latest episode of the Legal Marketing 2.0 podcast, we clear up some of the confusion by identifying four techniques: Technical, On Page, Of Page, and...read more
The latest Legal Marketing 2.0 episode covers ten essential elements to become a thought leader. It stemmed from many conversations we’ve had with lawyers and professionals in the legal space about how to build their personal brand, switching careers and how to go...read more
We're excited to announce the launch of the Legal Marketing 2.0 podcast, a weekly podcast for lawyers and legal marketers who are interested in exploring the latest trends in digital marketing, social media, content marketing, intelligent content, measurement and...read more