Archives: Podcasts

Podcast Ep. 77: The Top 10 Digital Marketing Trends for Law Firms in 2019

Trends in the legal world come and go each year, bringing with them new developments and changes to law firms. In this podcast we talk about our predictions of the top digital marketing trends for law firms in 2019. 1. Less Participation In Facebook Our 2018 Social Law Firm Index research shows that law firms […]

Podcast Ep. 76: The Power of Language with John Klymshyn

In this podcast, John Klymshyn discusses the power of language and how law firms are able to generate awareness and build trust through the language that they use. Podcast Show Notes Author of 11 books, veteran of over a thousand live presentations to firms ranging from Reed Smith to Fish Richardson as well as speaking […]

Podcast Ep. 74: Personal Branding for Attorneys

In this podcast, Alyssa Gelbard, the Founder and President of Point Road Group, brings her unique perspective to discuss personal branding for attorneys. Podcast Show Notes Alyssa Gelbard is the Founder and President of Point Road Group, a global personal branding and career consulting firm that helps executives market themselves to achieve their career goals. […]

Podcast Ep. 73: The Evolution of Social Media in the Legal Industry

In this podcast, Maya Koshaba, the Social Media Strategist at Goodwin, discusses today’s multimedia environment and how to best utilize social media in the legal industry. Podcast Show Notes Maya Koshaba is Goodwin’s Social Media Strategist. Throughout her career as a social media practitioner, Maya has stood at the forefront of social storytelling, innovatively honing […]

Podcast Ep. 72: The Law Firm Marketing Team of the Future

[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″] [et_pb_text admin_label=”Text”] In this podcast, Laura Galeano, the Chief Marketing Officer at Bilzin Sumberg, discusses leadership and how to develop a highly effective law firm marketing team for the future of the legal industry. Podcast Show Notes Laura Galeano, Chief Marketing Officer at Bilzin Sumberg. Laura is a lawyer […]

Podcast Ep. 71: Behind the Scenes of the 2018 Social Law Firm Index

The Social Law Firm Index is our annual report of how large law firms are using social media and other digital marketing techniques. In this year’s report we added new categories including Instagram. In this podcast, we will discuss the methodology behind our this year’s index and provide insights into how our ranking algorithm has […]

Podcast Ep. 70: How Law Firms Can Grow Their Revenues

In this podcast, Janine Buis of GrowthTera explains how law firms can grow their revenues through digital marketing and providing lawyers with sales training. Podcast Show Notes Janine Buis of GrowthTera is an experienced business leader, helping organizations build meaningful connections between customers and employees – as a marketer, strategist, M&A integration leader, human resources […]

Podcast Ep. 69: Growing Your Audience with Email Marketing

In this podcast, Tom Tate of AWeber discusses how to grow your law firm’s audience with email marketing and provides tips for delivering emails your clients actually want to receive. Podcast Show Notes Tom Tate is the Product Marketing Manager at AWeber. With almost a decade of professional experience in marketing and technology, he educates […]

How to Grow Your Law Firm with Kathy D’Agostino

In this episode of Legal Marketing 2.0, Kathy D’Agostino of Win at Business Coaching discusses how lawyers can shift their perspective and implement one strategy to close more deals. Podcast Show Notes Kathy D’Agostino is a Business Coach, Trainer and Speaker for her company Win at Business Coaching, LLC. She works with entrepreneurs and small […]