by Talia Schwartz | Dec 9, 2019 | Digital Marketing
Online marketing presents many opportunities for lawyers to raise awareness of their firm and its practice groups, as well as to generate new business opportunities from prospects or existing clients. The growing importance of online marketing is evident as we’ve...
by Talia Schwartz | Dec 6, 2019 | SEO
A law firm website must be comprised of engaging and educational content in order for it to rank in a competitive position on Google. This applies to all of your website pages – practice area pages, attorney bio pages, and blog pages. However, it’s simply not...
by Talia Schwartz | Dec 2, 2019 | SEO
Podcasts are engaging and convenient for listeners. They’re the ideal content type for multi-tasking, which most of us are doing on a constant basis. Podcasts are the perfect addition to any existing content strategy as the audience is prolific. It’s reported that...
by Talia Schwartz | Nov 27, 2019 | Digital Marketing
In today’s technology driven world, digital marketing drives a significantly higher return on investment (ROI) for law firms compared with traditional marketing. If you do not have a comprehensive digital marketing strategy in place, your firm runs the risk of missing...
by Talia Schwartz | Nov 21, 2019 | Legal Marketing
The 2019 Social Law Firm Index is our annual study which examines how the top 200 firms ranked by The American Lawyer adopt and apply digital marketing in terms of outreach, engagement and business development. We study and publish our findings to raise awareness...
