Author: Talia Schwartz

Google’s broad core updates happen about 3 times per year and the latest one was rolled out in September. So what does that mean and how does it affect law firm websites?  Well, Google will typically make at least one change every day to improve our search results, but a broad core update is a […]

Law firm focus has shifted from merely participating in social media marketing to generating real business results from it. If your firm is on social media and posting frequently, but not achieving a measurable business impact, it’s possible you’re not focusing on the proper metrics. Things like followers and likes keep climbing, but you’re not […]

 In this podcast, Stewart Hirsch explains how you can develop a business plan for your law firm with his 7 step framework.  Hirsch is the executive leadership coach and managing director of Strategic Relationships LLC. He is also an author, speaker and senior coach for Trusted Advisor Associates LLC. You can connect with Stewart […]

As a lawyer, video marketing can be an excellent tool to help you bring in new clients and grow your law firm. Video marketing can boost your search and SEO rankings, improve engagement with your audience, and help influence clients to choose your firm. In this article, we detail techniques that will help you drive […]

It is an art and a science when it comes to boosting your law firm newsletter engagement.  Newsletters are a fundamental part of your law firm’s marketing strategy but your firm’s newsletter isn’t the Field of Dreams. It’s not a case of “if you build it, they will come.” It takes careful consideration and strategy […]

Navigating the digital industry as a law firm can be overwhelming. Check out these five digital skills for law firms that will get your firm started.   1. Video Video is one of the most prominent tools in the digital world right now. According to MarTech, videos generally hold a viewer’s attention on retail sites […]