Podcast Episode 173: Back to Basics: LinkedIn Fundamentals for Attorneys and How to Level-Up
…perspective, why should attorneys join and use LinkedIn? There are just so many reasons as I’m sure you’d agree. Over the years Linkedin has become very widely regarded as the…
Podcast Ep. 24: Data Driven Social Media and LinkedIn Deep Dive with Adrian Dayton
…to share often and discover what content makes the most impact. LinkedIn as a Social Network In the past, LinkedIn was known as less of a social network and more…
5 LinkedIn Accounts of Law Firms Doing It Right
…include a document post version of the report for easy viewing on LinkedIn. 4. White & Case White & Case leverages every aspect of LinkedIn to connect with its audience….
LinkedIn Advertising for Law Firms
…among the more effective methods. To be clear, LinkedIn doesn’t offer advertising in the traditional sense. In fact, the posts that appear on your LinkedIn activity stream are very similar…
LinkedIn Ads for Lawyers: A Checklist for Successful Campaigns
If you follow our blog, you know we’re big believers in LinkedIn for lawyers. LinkedIn is a powerful tool for natural networking and lead generation, and is becoming more useful…
LinkedIn Website Retargeting for Lawyers
…a look at LinkedIn’s website retargeting advertising feature. LinkedIn Website Retargeting Marketers gravitate toward the website retargeting tool because it’s an old concept that’s proven to work. LinkedIn’s version provides…
Podcast Ep. 102: How Law Firms Can Take Advantage of LinkedIn’s New Feature Updates
…to their company pages. Connect with Guy on LinkedIn here. Podcast Show Notes On LinkedIn, there are two kinds of pages – an individual page and a company…
How Law Firms Can Get Started With LinkedIn Account Targeting
…is gaining steam among business-to-business firms. LinkedIn Account Targeting Created to help marketers follow an account-based marketing technique, LinkedIn introduced the Company Targeting tool. It enables both Sponsored Content and…
5 Tips for Creating High Engagement LinkedIn Posts for your Law Firm
…only, try that first. 3. Remember, LinkedIn is a two-way street. You can’t simply post and expect to receive engagement. Treat your LinkedIn audience like actual people that you want…
Rebuild Your Legal Practice as a Social Practice – LinkedIn
…bios to LinkedIn the same way they do to Martindale and West. But LinkedIn is much more than an online directory and it’s definitely worth exploring it in order to…
LinkedIn for Lawyers: Tips to Raise Your Profile
…use LinkedIn video to introduce themselves and their firm, talk about how they help, answer FAQs in their industry, promote a webinar, etc. LinkedIn offers their own video option in…
Podcast Ep. 119: How to Build and Leverage your Law Firm’s Brand on LinkedIn During Uncertain Times
…connect with Frank on LinkedIn, or on his firm’s website. Podcast Show Notes How do you use LinkedIn to market your law firm? I gear most of my LinkedIn posts…