Author: Guy Alvarez

Digital Presence Management Enhances SEO and Helps Clients Find Your Firm Online The number of consumers looking for information online has grown exponentially each year. Consumers now turn to their phones and laptops when trying to find a lawyer who can help them in their time of need. At the same time, the amount of […]

Law firms that employ intelligent content methods and tools can save a significant amount of time and money when managing their content assets.

In the last 2 months, Twitter announced new features to its platform that may affect a law firm’s digital marketing strategy

These trends will impact law firm’s business development and marketing efforts

Fifty Nine of the AmLaw 100 firms have already set up their own YouTube channels.

37 percent of AmLaw 100 Managing Partners do not have a profile on LinkedIn!

Google is now giving ranking preference to sites that are mobile-friendly.

The reason comes down to trust and authenticity

Carter Phillips on the importance of social media.

For legal marketers, the Meerkat story presents both an opportunity and a lesson to be learned.

Accountants for the most part are just as slow as lawyers in coming to the social media party. If anything they may be trailing behind the legal profession.

I recently gave a presentation to members of the New York chapter of  the Legal Marketing Association entitled “I have a blog, a Twitter handle, and a LinkedIn page, now what?” The audience was mostly comprised of marketers at top law firms who are focused on learning how to properly utilize social media and how to take their firm’s social media marketing to the next level. As is often […]