16 LinkedIn Marketing Best Practices for Law Firms
…ideas, opinions, and what they’d like to see more of. Generate questions often and then respond to commenters who reply. Tips for LinkedIn Paid Advertising Paid LinkedIn Advertising is sponsored…
The Benefits of Investing in Paid Social Media
Social media makes up a significant portion of today’s marketing activity, with paid social media advertising representing a large chunk of marketing budgets. In fact, in 2022, ad spending on…
How PPC Marketing for Attorneys Can Be Effective
…each time one of their ads is clicked. PPC marketing for attorneys can be highly effective when used correctly. The great thing about PPC advertising is that your ads will…
Why Paid Social Does Work for Law Firms
…law firm’s advertising. Exploring Advantages of Paid Social for Law Firms The benefit of paid social media is that it allows you to present your message to people that don’t…
How the Google AdWords Rebrand Will Affect Your Law Firm
…rebrand its marketing, publishing, and advertising platforms. Simplified Advertising The goal behind the move is to simplify marketing and advertising while also making collaboration and integration simple. Although this is…
Tactics
…realize the best possible return on your Google advertising investment. Programmatic Advertising By taking a programmatic approach to advertising, we can help you significantly increase the number of quality leads…
12 Tricks for Optimizing Your Law Firm’s LinkedIn Ads
LinkedIn is by far the most popular social media platform for both law firms and individual lawyers (ABA). And over the years, we’re seeing more and more law firms advertising…
20 Tactics for Marketing a Law Firm
…6. Run Paid Sponsored Content on LinkedIn’s Advertising Network Sponsored content is a form of native advertising on LinkedIn. The advertising platform offers fantastic ways to reach target audiences and…
Facebook Ad Targeting Ideas for Law Firm Marketers
…date on Facebook advertising – and all social media channels – so that you can focus on yours. Contact us today if you’d like assistance with your online advertising strategy….
A Beginner’s Guide to Online Lead Generation for Lawyers
…and links!). Online Advertising – Advertising online is the most effective and fastest way to drive traffic to your website and generate leads. Using online advertising to retarget website visitors…
How Law Firms Can Blend Traditional and Digital Marketing
Law firms are notoriously busy places. Between billable hours, business development, and administrative tasks, there’s not much time left for marketing and advertising. We find that it’s typically for this…
Law Firm Digital Marketing Strategy: Consumer vs. Corporate
…on search marketing, online advertising, social media marketing, and email marketing — more than they will on broadcast and cable television advertising combined.” With big increases in digital marketing budgets,…