While growing your law firm’s blog or website’s traffic can be challenging and time-consuming, it is worth it to invest those precious hours into search engine optimization (SEO). But, there is a right way and a wrong way, and it would be a shame to dedicate a...
Many firms struggle to make the decision between managing SEO in-house or outsourcing to an agency. If you plan to invest in resources to manage your own SEO strategy, you need to ensure those people have the proper tools at their disposal. Just having the expertise...
Local search engine optimization (SEO) is important for many businesses, including law firms. In fact, 46% of all Google searches are seeking local information, and that number is only likely to be higher for practices who operate regionally. There also tends to be a...
Google is constantly updating its algorithms to provide the best search results for users. While that means you can usually expect helpful search results from Google, it also means that websites can be heavily penalized for violating Google’s Webmaster Guidelines....
You work hard to make sure your key pages rank well – and then one day you notice that your pages aren’t showing up where they used to. That’s because search is always evolving. In a perfect world, you’d achieve a great rank and stay there, but that’s not how...