A YouTube Analytics Guide for Law Firm Marketers
Are you wondering who’s watching your law firm’s YouTube videos? What about which videos are performing the best? YouTube analytics can show you all that and more! In this guide, law firm marketers will learn which YouTube metrics are important and what they mean, as well as how to use this knowledge to create better […]
How to Use Digital Analytics to Inform Your Law Firm’s Content Marketing Strategy
Law firm marketers know that data-driven marketing is the most effective type, but it’s not always easy to tie data into content. Content marketing is more of a creative endeavor – but that doesn’t mean you can’t use the statistics and facts that you have access to in a way that improves your content strategy. […]
Law Firm Analytics: Measuring Your Digital Marketing Efforts
The only way to know if your marketing efforts are meeting your goals is, of course, to measure results. Otherwise, there is no way to tell if your campaign is on the right track or running off the rails. With so many different channels available for advertising and marketing in the digital world, it can […]