Podcast Ep. 62: The Role of Marketing Technologists in Law Firms
…and administration of the firm’s external website, blog network and other web properties, CRM and emarketing solutions, client-facing webinars, mobile applications and other resources. He oversees intersections of marketing and…
Podcast Ep. 119: How to Build and Leverage your Law Firm’s Brand on LinkedIn During Uncertain Times
…law students through his publications, social media posts, presentations, webinars, and his “coffee chats.” Frank has written 15 books and over 400 articles for lawyers and business professionals. You can…
Podcast Ep. 118: How to Integrate Video Into Your Law Firm’s Content Marketing Strategy
…address them. Another approach is to repurpose old content into videos, use old blog posts, white papers and webinar content to create engaging and informative videos. How can you get…
Podcast Ep. 104: How Law Firms Can Amplify Their Social Media Marketing Efforts
…are more opportunities to form new relationships, drive more leads and develop new business. Before you go, Glenn has created some added value for our listeners. Including the webinar: “How…
Podcast episode Ep. 128: TikTok for Lawyers: How This Unlikely Social Media Platform Can Help Generate Business
…to do well for me as well. Instagram Stories where I post about my behind the scenes work Promoting webinars like the one coming up soon Most of my conversions…
Podcast Ep. 52: How Will GDPR Affect Legal Marketing?
…you attract visitors to your site, you must provide content with additional value. Lead magnets can range from webinars to eBooks to free audits. They are free, educational pieces of…
Podcast Ep. 3: The Four SEO Techniques for Law Firms
…the confusion by identifying four techniques: Technical, On Page, Of Page, and Local, with some actionable takeaways. For more insights, check out our upcoming webinar: SEO Basics in…
Podcast Ep. 131: Positioning Law Firms for Growth: How a Sector-Based Strategy Leads to Greater Client Success
…lawyers to create constant relevant content for prospects. For instance, Zoom webinars. As far as research technologies, we subscribe to Reuters and other publications that have intelligence on the specific…
Podcast Ep. 139: Intent Data: How it Benefits Law Firm Marketing
…with Ryan on LinkedIn or follow Bombora on Twitter. You probably remember Ryan from our Account-Based Marketing (ABM) for Law Firms webinar we put on recently – if you missed…
Podcast Ep. 144: ABM for Law Firms- An Effective Approach to Creating More Opportunities
…engaging, closing, and growing your best fit accounts. If you’d like to learn more about account-based marketing, watch our free on-demand webinar, Account-Based Marketing for Law Firms, to gain insight….
Podcast Ep. 145: How to Develop Deeper Relationships With Clients and Become a Better Business Advisor
…solve their problems. If you’d like more information on improving your business development plans, watch our free on demand webinar, How Lawyers Can Refresh Their Business Development Plans for 2021…
Podcast Ep. 147: Effective Leadership and Growing Your Firm Despite Difficult and Uncertain Times
…coming out of the pandemic, with parents not being able to agree on different things around vaccines. I also post a lot of various webinars I’ve done with multiple legal…