As a law firm, you will need to keep your website and social media pages active and engaging, which requires a steady stream of content. In today’s world, simply creating written posts is not enough; you need images to keep things interesting. Studies have shown that blog posts and social media posts that include images are 80% more engaging than content without images. The simplest method of getting images is using stock images, but the costs can quickly add up. Consider using one of the many websites that provide royalty free stock photos. Here are some of the best ones that law firms should consider. They all have a nice variety of photos, including images that work well for the legal field.
Freerange has a pool of in-house photographers as well as external contributors, ensuring a reasonable selection of images to choose from. The photos are also of very high quality, which can be hit or miss with free stock photos.
Negative Space adds more free stock photos every week. All photos are free from copyright restrictions, so you can use them in any way you want. You can also sort the images by color, category, or copy space position.
New Old Stock
For those times when your law firm needs a black-and-white vintage image, consider New Old Stock. This is a public archive in Flickr Commons, and the photos are free from known copyright restrictions. This means that you may need to do a bit of research before using an image for your law firm, but it can be worth it.
Pexels ensures that all of its photos have a Creative Commons Zero license, so you can use them however you want. The search function works very well, and you will find a nice selection of images to choose from.
If your law firm needs images that include people in natural-looking situations, visit PikWizard. There is also some great urban photography. Licensing on this website is either CC0 or Free.
Pixabay has more than 780,000 free photos, illustrations, and vectors with a simple search functionality. You can also filter by factors like color, orientation, media type, or minimum dimensions. The photos are released under Creative Commons CC0.
Startup Stock Photos
Do not let the name of this stock photo website fool you. There are images appropriate for all fields, including your law firm. You can find a great deal of professional images in a range of categories.
StockSnap.io has a versatile and expansive selection of photos in a range of styles. Browse by category or search for a photo on the specific topic you want.
Every ten days, Unsplash adds as many as ten new photos. This resource includes plenty of unique photos, and all of the photos there have Creative Commons Zero licensing. That means you can copy, distribute, use, or modify all the photos without worrying about attribution or permissions.
Legal content marketing doesn’t need to be as boring as basic text posts. Content accompanied by attractive, relevant visuals is proven to be more engaging, especially on social media. Once you’ve written your thought leadership pieces, take a look through one of our recommended stock photo sites for law firms to choose images that make your content stand out.