Digital marketing is one of the most effective and important ways to promote your firm’s lawyers and services. But it can also be challenging to understand the constantly changing technologies and platforms.
Enter Good2bSocial, the experts in digital marketing for law firms.
Good2Social has launched the first ever, digital marketing certification course for law firm marketers. The eight-week course is taught by Guy Alvarez, Founder and CEO of Good2bSocial.
Following the completion of the course, students who graduate will receive a certificate that they can use on their LinkedIn profile. Alumni will also be able to join a private LinkedIn group to share best practices, ideas and continue their learning.
What You Will Learn:
- How to develop social media campaigns that generate a meaningful ROI
- How to create the right content to the right people at the right time
- How to generate qualified leads through paid search and paid social
- How to create, test, optimize and report on the performance of email marketing campaigns
- How to establish analytics benchmarks to draw actionable insights about your digital marketing efforts
- How to build an SEO strategy that enhances your search visibility and lets your rank highly on search engines