Podcast Episode 166: How to Use Content to Further Your Reputation
…we’re offering up pairs nicely with where we feel like we have expertise. 5. How can you ensure your content is getting to your target audience? Like most firms do,…
Podcast Ep. 155: The Significance of Storytelling and Authenticity in Law and Content Marketing
…tell a story with your content and make sure your clients can trust you by showing them your most genuine self. You can find Shreya Ley on LinkedIn or Twitter….
Podcast Ep. 152: How to Advance Your Career in Professional Services
…Marketing in this ever-evolving marketing landscape. You can find Dominic Ayres on Twitter and LinkedIn. Check out his book ‘How to Advance Your Career in Professional Services Marketing‘ on Amazon….
Podcast Ep. 142: Personal Branding for In-House Lawyers: Take Yourself off of Mute and Pump up the Volume!
…to brand themselves, what challenges they face, and how to overcome them. You can connect with Lisa on LinkedIn or Twitter. Podcast Show Notes 1. How can in-house lawyers brand…
Podcast Ep. 141: Translating Digital and Social Media Marketing to Real Returns: Approaches for Law Firms
…media. You can connect with Lauren on LinkedIn or follow Goodwin on Twitter. Podcast Show Notes 1. How are you using data analytics in your marketing strategy and how are…
Podcast Ep. 140: How Law Firms Can Use Connected TV in their Digital Advertising Campaigns
…connected TV different from traditional ads, and how law firms can see success when utilizing connected TV. You can connect with Megan on LinkedIn or follow Choozle on Twitter. Podcast…
Podcast Ep. 139: Intent Data: How it Benefits Law Firm Marketing
…with Ryan on LinkedIn or follow Bombora on Twitter. You probably remember Ryan from our Account-Based Marketing (ABM) for Law Firms webinar we put on recently – if you missed…
Podcast Ep. 138: The Legal Industry is Behind: How Can Law Firms Take a Modern Approach to Marketing?
…in a modern way. You can connect with Howard on LinkedIn or follow him on Twitter. Podcast Show Notes 1. Why is the legal industry so behind compared to other…
Podcast Ep. 137: Legal Marketing Lessons to Live by With Attorney Justin Stivers
…owner of a successful law firm. You can connect with Justin on LinkedIn or follow him on Twitter. Podcast Show Notes 1. What has and what hasn’t worked for you…
Podcast Ep. 136: Don’t Spend Another Dollar on Law Firm Marketing Until You Have These Three Foundations in Place
…or follow her on Twitter. Podcast Show Notes 1. What is broken with the modern law firm model? Over the years, and especially with the rise of technology and…
Podcast Ep 134: The Benefits of Blogging for Attorneys and Finding Your Niche
…your niche. You can connect with Kevin on LinkedIn or follow him on Twitter. Podcast Show Notes 1. How did you get this idea for doing blogs as a business…
Podcast Ep. 133: The Right Way for Lawyers to Use Social Media
…get off the ground establishing their social media presence. You can connect with Ali on LinkedIn and on Twitter. Podcast Show Notes 1. How do you build a successful brand…