Podcast Ep. 63: The Connection Between User Experience and SEO for Law Firms
…disruptive technologies. Connect with Marcela on Twitter or LinkedIn What are the biggest SEO mistakes that law firms make? Sometimes law firms treat SEO as an afterthought. They build beautiful…
Podcast Ep. 15 Law Firm Local SEO With Aaron Shepard
…grassroots campaigns. He then returned to Good2bSocial to put his skills to work for the legal industry. Twitter: @AaronG2BS Podcast shownotes On this episode on the Legal Marketing 2.0 podcast,…
Podcast Ep. 80: The Importance of Digital Knowledge Management
…tools program, and being an author with McGraw Hill. Connect with Duane on the Yext website, his LinkedIn, and Twitter. What is Digital Knowledge Management and why does it matter…
Podcast Ep. 5: Mapping the Law Firm Client Journey With Yolanda Cartusciello
What is client journey mapping and why is it important for lawyers and law firm marketers? Our esteemed guest on episode 5 of the Legal Marketing 2.0 podcast,…
Podcast Ep. 6: Law Firm Awards Submission With David Brown
…content strategies. David led ALM Media’s entire editorial team as the company’s editor in chief, and before that, was editor in chief of the prestigious The National Law Journal. Twitter:…
Podcast Ep. 8 Law Firm Business Development With Rich Bracken
…is also a monthly contributor to Fox News in Kansas City speaking on motivational, self-improvement and leadership topics. Website: Rich Bracken | Twitter: @richbracken1 Podcast shownotes What’s the biggest…
Podcast Ep. 9 Social Media Ethics and Technology Competence with Nicole Black
…coauthor of “Criminal Law in New York.” She is easily distracted by the potential of bright and shiny tech gadgets, along with good food and wine. Website: lawtechTalk | Twitter:…
Podcast Ep. 10 Law Firm CRM With Chris Fritsch
…arena. Website: ClientsFirst Consulting | Twitter: @CRMSuccess Podcast shownotes The beauty of CRM is it can do a thousand things. The problem with CRM is it can do a thousand…
Podcast Ep. 11 Building a Niche Law Practice With Evan Schwartz
…Adjunct Professor of Insurance Law at Touro Jacob D. The Fuchsberg Law Center. Website: Schwartz Law | Twitter: @schwartzlawpc, @Insurancelawman Podcast Shownotes Evan started out at a big defense firm…
Podcast Ep. 14 Law Firm Brand Research With Elonide Semmes
…brand design driven by research, not assumptions. Website: Right Hat | Twitter: @Esemmes Podcast shownotes What is the biggest challenge in getting a firm to do brand research? Their knee-jerk…
Podcast Ep. 35: Five Questions Legal Marketers Should Ask in 2018 with Jaron Rubenstein
…Twitter: @RubensteinTech How does a law firm marketer determine if their content strategy supports their business objectives Content marketing has finally come of age and firms need a content strategy…
Podcast Ep. 18: WordPress for Lawyers With Jennifer Ellis
…answering questions on sites such as Quora and Avvo, as well as on her own website through her “Ask Jennifer” blog. Website: Ask Jennifer | Twitter: @JLE_JD Podcast Shownotes In…