Over the past several weeks we have been featuring lawyers who are on Twitter that are considered thought leaders on social media in their particular practice area. Influencer marketing is a marketing strategy that has proven to be an effective client acquisition channel for many law firms, and if done correctly, your firm can benefit as well. This week, we introduce five lawyers from AmLaw 200 firms who are Twitter influencers on real estate law.
Brad A. Molotsky
Brad is a partner in the Cherry Hill and Philadelphia offices of Duane Morris where he serves as a team lead for the firm’s Project Development/P3 industry group and co-head of the firm’s Opportunity Zones practice group. Brad’s primary practice is focused on the areas of opportunity zone fund creation and fund deployment, financing, public-private partnership, real estate joint ventures (including mixed-use and multi-family development), commercial leasing (including a focus in cannabis leasing), and acquisitions and divestitures. Brad regularly contributes to the firm’s Cannabis Industry Blog and Project Development/Infrastructure/P3 Blog. These topics, with a particular focus on sustainability, serve as the content for Brad’s Twitter page, which has 4,133 followers.
Follow Brad on Twitter @bmolotsky.
D. Brennen Keene
Brennen is a partner in the Richmond office of McGuire Woods where he focuses on land-use and real estate matters. In his land-use practice, he represents clients as they seek local land-use approvals such as rezoning and conditional-use permits, and as they seek economic development incentives from state and local governments. In Brennen’s real estate transactional practice, he assists clients in leasing matters, acquisitions and dispositions of developed and undeveloped real estate and with resolving complex title issues. His experience includes assisting clients on a wide range of development projects, including renewable energy projects, industrial projects, and commercial/mixed-use projects. Brennen shares insights on current events and industry news with his 399 followers on Twitter.
Follow Brennen on Twitter @BrennenKeene.
Amy Kiefer Hansen
Amy practices in the Denver office of Polsinelli where she serves as a Real Estate Practice Chair. Her practice focuses on assisting clients who are developing raw land or underutilized properties and transforming them into thriving locations. Amy works with developers on the creation of governance structures for resorts, transit-oriented and other mixed-use projects, as well as master-planned communities and condominiums. Amy routinely represents clients with purchase and sale transactions, including representation of both buyers and sellers of real estate in multiple states in a variety of sectors including office, industrial, healthcare, and retail. Amy shares her opinions on issues related to real estate development, especially in the Denver, Colorado area, with 609 followers on Twitter.
Follow Amy on Twitter @AmyKieferHansen.
Ned A. Steinman
Ned is a partner at Norton Rose Fulbright Canada where he practices commercial transaction law with an emphasis on acquisition, development, leasing, and disposition of real estate. He has extensive experience in the real estate industry and assists in various projects, corporate transactions, financings, acquisitions and sales, and is a frequent lecturer on commercial leasing topics. Ned’s experience includes advising IWG, the world’s largest workspace provider and owner of Spaces, a creative workspace company, on the opening of nine co-working spaces across Canada. He shares his insights on buildings, commercial leasing and other real estate news on Twitter with 3,239 followers.
Follow Ned on Twitter @Ned_Law.
David G. Richardson
David is a partner in the St. Louis office of Husch Blackwell where he focuses his practice on the Real Estate, Development & Construction industry. David advises clients on various development issues, including zoning, redevelopment, tax increment financing (TIF), annexation, public financing, economic development and incentives, and capital improvements and facilities financing. He has drafted subdivision, zoning, impact fee, growth management systems and other development regulations for more than two dozen municipalities. In addition to counseling clients, David frequently speaks on land use and real estate issues at conferences and seminars, and shares his thoughts on these topics with 468 followers on Twitter.
Follow David on Twitter @RichardsonHusch.
And there you have it! 5 lawyers who are influencers on real estate law. These lawyers are using social media to demonstrate their knowledge and experience in their area of practice. The power of influencer marketing serves as a reminder of how important social media is for law firms today. If you want to learn how you can grow your audience and gain more leads using social media, reach out to us for help.