Tag: Persona

Content Marketing Strategy for Law Firms: Identifying Buyer Personas

by Guy Alvarez | Apr 24, 2017 | Content Marketing

The first step in developing a content strategy for your law firm is to identify your buyer personas. According to HubSpot, “a buyer persona is a semi-fictional representation of your ideal customer based on market research and real data about your existing...

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At Good2bSocial, we work with law firms and companies in the legal industry who are serious about growth but are often frustrated that they’ve spent time, money, and effort on their website and digital marketing, yet they still don’t produce the results they had hoped for.

We offer a full suite of inbound marketing services including Digital Strategy, Social Media Management & Monitoring, Pay-Per-Click Advertising, SEO, Content Marketing & Content Creation, Email Marketing, Video and Podcast Production.

Tag: Persona

Content Marketing Strategy for Law Firms: Identifying Buyer Personas

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