Discover our services

Whether you’re seeking to showcase subject-matter expertise, establish your organization or firm as a thought leader within the legal industry, or attract notice from media, clients, and prospects, you can’t go wrong with digital marketing.

Digital allows you to get your message across to highly targeted audiences, and because it’s generally more cost effective than traditional forms of advertising, digital marketing also has the potential to deliver a far superior ROI.

But to do digital effectively takes focus and time. Unfortunately, many legal marketing professionals simply lack the time or resources to leverage their firm’s online presence to their maximum advantage.

That’s why we’re here to help.

As the leading digital marketing agency serving the legal industry, Good2bsocial is uniquely positioned to help you get the right message to the right people at just the right time. We offer a full suite of digital marketing services, all tailored to meet the unique needs and objectives of our legal-industry clients.

Strategy

Whether you’re looking to make better use of your social media platforms, need to improve your search engine rankings, or seek an overarching plan to guide your overall digital marketing efforts, our experts can help you develop and execute customized strategies that will allow you to reach and engage the potential clients most likely to convert.

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Tactics

From social media management and ongoing SEO to content marketing, podcast production and more, we can help you effectively deploy the cutting-edge digital tactics most capable of generating leads and driving conversion.

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Website

As a first point of contact, your website must capture potential clients’ interest, establish credibility with your target audience, and inspire further engagement with your firm. We develop websites that not only look modern, elegant and sophisticated but also provide the meaningful user experiences required to increase lead generation and boost conversions.

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Training

We offer a variety of fully customizable training packages to help lawyers, law firms, and legal marketing professionals achieve their business and marketing objectives, deliverable in the format of your choice and appropriate for your current skill set, needs, and goals.

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Consulting

Our consulting services help lawyers, law firms and legal marketers make the most of their digital footprint and realize an optimal ROI from their digital marketing activities.

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our process

Audit

Our audit determines the maturity of your digital footprint. Stakeholder interviews and competitor research clarify your business and marketing objectives and benchmark you against competitors.

research

Based on our research and your business and marketing objectives, we craft a customized strategy in line with your goals. The strategy is unique to your organization and reviewed quarterly.

tactical plan

Once you’ve approved our strategy, we develop a detailed tactical plan for execution. We consider all platforms and help create content to reach and engage your target audience.

execution

We help implement the tactical plan to ensure seamless execution of your strategy. From campaigns to test results, we’ll do all that’s necessary to maximize your return on investment.

measure & optimize

We measure the performance of each campaign, make all necessary optimizations to enhance performance, and provide ongoing reports full of meaningful insights and analysis.
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