Dylan Kegeris

As a Junior Data & Reporting Analyst, Dylan Kergeris is dedicated to harnessing the power of data to drive client success. He is responsible for data analysis and reporting, collecting and analyzing information from various digital marketing channels to provide actionable insights that inform client marketing strategies. 

Dylan prepares monthly reports for clients, translating complex data findings into clear explanations of digital media performance and trends. Additionally, he develops strategies to enhance digital marketing efforts, focusing on audience segmentation, content performance, and customer behavior. He engages in A/B testing and experimentation to optimize marketing strategies, while ensuring data integrity and compliance with legal requirements, such as GDPR and CCPA. To facilitate data access for stakeholders, he creates and maintains custom dashboards that provide real-time data visualizations and performance tracking for internal teams and clients.

Dylan earned his bachelor’s degree with a concentration in computer security from the University of North Carolina Wilmington. During his academic tenure, he played an impactful role in the Virtual Access to STEM Careers (Vasc) Project at the Extended Reality Lab, where he focused on research related to sea turtles.