Video Production

More than 75% of Americans over the age of 15 regularly view videos on Youtube, making the site the second most popular on the internet after Google.

Add the popularity of TikTok into the mix, along with the video capabilities of Facebook, LinkedIn, Twitter, and Instagram, and it’s easy to understand why so many businesses are making video production a key component of their digital marketing strategies.

With 94% of marketers saying that video has helped increase user understanding of their product or service, and 84% reporting that video has helped generate leads, law firms and lawyers can no longer afford to ignore video’s power to drive brand awareness and aid in business development.

video marketing platforms for law firms

Ready to Leverage the Power of Video?

Video production involves many moving parts. 

Good2bsocial has extensive experience successfully working with lawyers, law firms, and legal marketers to script, plan, and produce compelling videos capable of connecting with potential clients in powerful and authentic ways.

If your firm is ready to incorporate video production into its marketing arsenal, we’re more than ready and willing to help.

Reach out to us today.

Video production in Digital Marketing Strategy

Our Video Production Services

Videos provide an intimate means of telling your firm’s story, showcasing the expertise of its attorneys, and connecting with its target audience in a manner that encourages engagement. 

So how can video production benefit your firm?

How We Do Video Production for Law Firms

While video can be an incredibly potent marketing medium for law firms, creating well-produced  video content takes considerable time, skill, and effort that many legal marketers just don’t have.  Fortunately, our extensive experience in this realm has allowed Good2bsocial to grow into a lean, mean video production machine. 

Our video production offerings include the following:

  1. Pre-Production

    We decide on the video concept, the look, feel and style, write the script, cast any actors, decide on location and set design, and lock down all the other details that go into creating high-quality video content.

  2. Production

    Our professional crew, including a director of photography, camera operators, sound engineers, and lighting techs, do what they do best – film a great video.

  3. Post-Production

    Our editorial post-production team addresses needed color correction, records any voice overs, cleans up the audio, adds music, creates graphics, and generally ensures your video meets the expectations set in pre-productions.

  4. Revisions

    Once you’ve seen the first cut, you’ll have a chance to share your thoughts with us. There is one round of revisions allowed at this stage, within reasonable expectations and within the scope of the original video concept.

  5. Output

    After you’ve approved the final cut, we create high-quality files of your video that can be used for various formats, be it for the web, trade shows, or broadcast television.

our process