Marketing Technology Consulting for Law Firms

In an increasingly complex marketing technology landscape, we understand very well that choosing the right marketing technology is always a tough decision to make.

We help law firms and organizations build a custom marketing technology roadmap that clearly outlines the ROI on the proposed solutions focusing on the combination of internal resources, external support and technology costs.

From marketing and email automation to analytics and personalization, marketing technology has changed the way organizations and law firms scale their marketing engine and reap the rewards. A well-crafted marketing technology stack increases marketing efficiency, decreases lead to sales time and ultimately increases overall revenue and client satisfaction.

Our Approach:

Our approach to marketing technology starts with defining your business requirements, understanding your existing processes and technologies, identifying the best technologies to achieve your marketing and business development objectives and then helping you to migrate your data, integrate your existing platforms and assist with the onboarding process. 

We can also assess your current stack and provide you with a roadmap for success. Learn more about our MarTech Stack Strength Scorecard.

Next, we look at where we can scale and improve your existing marketing processes. Whether it’s implementing marketing automation solutions to improve lead nurturing or email automation to provide the right content, to the right people at the right time.

Our consultants work with you, not only to shortlist the right technology stack but also implement and manage it. We’ll recommend the right technologies and platforms that should be licensed and develop a plan and processes for migration, integration, onboarding and training.

Good2bSocial will help you review, simplify, and improve your marketing technology stack.