Consulting

While today’s online-first world offers almost limitless opportunities for achieving your firm’s business development goals, with so many attorneys and law firms grasping for a smaller and smaller piece of the pie, even the savviest legal marketers can sometimes struggle to keep up with the emerging trends and disruptive technologies that are constantly transforming the digital space.

But where do you go for an assist?

content marketing for attorneys

Get More from Your Digital Footprint

Good2bsocial has decades of experience helping lawyers, law firms and legal marketers make the most of their digital footprint, developing and executing customized strategies to attract, engage and delight their target audience in a way that sets them apart from the competition.

If you’re less than impressed with the return on your marketing investment, we’re ready and able to help.

Connect with us today, and let’s talk.

law firm content marketing

Digital Marketing Consultation

An in-depth analysis of your current position and a custom strategy for raising awareness of your firm and its offerings

Marketing Technology Consultation

A well-crafted marketing technology stack increases marketing efficiency, decreases the time it takes to convert a lead into new business, and ultimately increases overall revenue and client satisfaction.

Website Consultation

By deploying research methods that help us better understand your audience motivators, behaviors, and perceptions, Good2bsocial will be well-positioned to help you craft creative user experiences capable of generating the quality leads

Demand Generation Consultation

While the world of Pay-Per-Click (PPC) and Search Engine Marketing (SEM) offers myriad opportunities for lead generation, identifying how and where to place your ads for maximum impact isn’t so straightforward.

Business Development Enablement

From coaching your attorneys on business development best practices to helping your firm develop and execute a comprehensive business development enablement strategy, our consultants will leverage all of their legal and marketing acumen

Digital Marketing Consultation

Rather than bringing you 15 tips you could’ve found on the internet for free, we’ll perform an in-depth analysis of your current position to gauge your strengths, determine your weaknesses, and, most importantly, identify opportunities for growth. 

From there, we’ll develop a custom strategy for raising awareness of your firm and its offerings, building credibility in its areas of expertise, and getting the right message in front of the right people.

Google Remarketing Ads for Law Firms

Marketing Technology Consultation

A well-crafted marketing technology stack increases marketing efficiency, decreases the time it takes to convert a lead into new business, and ultimately increases overall revenue and client satisfaction.

Our approach starts with defining your business requirements, understanding your existing processes and technologies, identifying the best tech to achieve your marketing and business development objectives, and then helping you to migrate your data, integrate your existing platforms and assist with the onboarding process. 

We not only recommend the right technologies; we also help you develop marketing and business development strategies that enable you to meet your objectives.

law firm marketing technology

Website Consultation

Your website should function as a virtual salesperson, providing your target audience with a consistent stream of client-centric content that will inspire them to interact and engage with your firm.

By deploying research methods that help us better understand your audience motivators, behaviors, and perceptions, Good2bsocial will be well-positioned to help you craft creative user experiences capable of generating the quality leads needed to drive new client acquisition and revenue growth.

Microsite Design and Development

Demand Generation Consultation

While the world of Pay-Per-Click (PPC) and Search Engine Marketing (SEM) offers myriad opportunities for lead generation, identifying how and where to place your ads for maximum impact isn’t so straightforward.

By combining the technological expertise of our already formidable internet gurus with the decades of ad-buy experience wielded by our CFO, a former advertising director for the leading legal media company, Good2bsocial will work with you to develop a potent yet cost-effective plan for keyword research, platform selection, audience targeting, bidding, results monitoring, and more.

Account-Based Marketing Technologies

Business Development Enablement

Even a well-conceived and well-executed digital marketing strategy won’t drive new client acquisition if your attorneys aren’t given the right materials, tools, and resources to convert leads and close deals. Unfortunately, business development – rainmaking, if you will – isn’t taught at law schools.

From coaching your attorneys on business development best practices to helping your firm develop and execute a comprehensive business development enablement strategy, our consultants will leverage all of their legal and marketing acumen to ensure your firm is well-positioned for growth.

marketing technology for law firms
our process