Attorney Search Engine Marketing: A Campaign Setup and Optimization Checklist
…Keywords tab of your account to get started. Remove or pause any keywords that aren’t performing. You can try to improve the lower-performing keywords by adding negative keywords. Check for…
The Ultimate Guide to Law Firm SEO in 2024
…improving load times. 3. Take the Time to Conduct Keyword Research Optimizing for keywords is a critical element of SEO for law firms. There are lots of tools available to…
SEO
…improving load times. 3. Take the Time to Conduct Keyword Research Optimizing for keywords is a critical element of SEO for law firms. There are lots of tools available to…
SEO Tips for Law Firms: 30 Proven Tips to Help Improve Rankings
…Properly Research Keywords The correct keywords in your content will make a huge difference in SEO. It’s important to find popular and relevant keywords that will drive traffic to your…
12 Outdated SEO Practices Lawyers Should Avoid
…Remember when we started seeing “keyword (not provided)” in the data during keyword research? Those changes made it difficult to get keyword research that’s as valuable. Relying on Google’s Keyword…
Common Google Ads Mistakes Affecting Your Law Firm’s Conversion Rates
…rates by being aware of some of the following common campaign mistakes: Common Law Firm Google Ads Mistakes Poor keyword choices Irrelevant keywords and keywords with low search volume are…
SEO for Law Firms: 15 Tips on Writing Blogs for SEO
…not match your strategy, and important keywords will evolve over time. 7. Don’t Keyword Stuff Once you know which keywords drive traffic, it can be tempting to populate your content…
10 Law Firm SEO Myths to Leave Behind
…always need to pay attention to keywords and phrases. It’s crucial to strike a balance between quality content and keywords. Keywords still play a significant role in online visibility as…
28 of the Best SEO Tools for Monitoring Your Law Firm Website
…keyword, link, and ranking profiles. Their main features are a site and content explorer that can show you the performance of each, and a keywords explorer. You can take advantage…
The 7 Most Common Google Ads Mistakes Law Firms Make
…strategy. Irrelevant keywords and keywords with low search volume only hurt your quality score. There’s no use in having more than 20 keywords per ad group as this usually means…
An SEO Checklist for Law Firms
…related terms to consider and make estimates of the traffic these keywords will drive if you rank well in the search results. The idea is to find keywords that will…
How to Make Your Law Firm’s Practice Area Pages Rank on Google
…firm websites, those pages must have great content that is optimized with the right keywords. To do this, it is important to conduct keyword research in order to determine keyword…