James LaDue

James LaDue is a seasoned SEO/PPC Specialist, dedicated to enhancing the visibility and performance of digital marketing campaigns. With a focus on both paid search and pay-per-click strategies, James collaborates strategically with the Director of SEM to develop integrated campaigns that blend organic search, PPC, display, and remarketing.

His current responsibilities include conducting keyword research for PPC and SEO campaigns, managing and optimizing Google Ads campaigns to enhance traffic and conversion rates, and improving client website performance for better organic rankings. James also analyzes campaign data to identify improvement areas, develops effective ad copy and strategies, manages PPC budgets for optimal ROI, and stays updated on the latest PPC trends and best practices.