Paid Advertising Strategies To Help Grow Your Law Firm
…and even helpful. The landscape is constantly changing, though. Here’s what lawyers need to know to navigate the current world of online advertising strategy. What Is Paid Advertising? Paid advertising…
7 Key Programmatic Advertising Trends Law Firms Should Know
…advertising trends. Are you ready to start generating more leads and increasing revenue with programmatic advertising? Contact us to speak with an experienced strategist from our advertising team about increasing…
How to Create an Effective Attorney Facebook Advertising Strategy
…your investment. Facebook itself is complex and its advertising landscape takes time to navigate successfully. If you’re new to attorney Facebook advertising, keep reading to get tips from our team…
A Beginner’s Guide to Programmatic Advertising for Law Firms
…know in order to wrap your head around this complex space. What is Programmatic Advertising? Programmatic advertising is defined as the use of machine learning to buy advertising in real-time….
Predictive Advertising For Law Firms: The Future of Legal Marketing?
Why Predictive advertising for law firms? Predictive advertising is the practice of leveraging historical data and algorithms to accurately target audiences and optimize things like ad copy and media spends….
The Law Firm Guide to LinkedIn Advertising
…to Success: Leveraging Paid LinkedIn Advertising Digital advertising, however, definitely has its place in law firm marketing. The question is how and where? The answer is LinkedIn advertising. LinkedIn advertising…
Facebook Advertising for Law Firms: How Law Firms Can Use Facebook’s Ad Library
…most helpful features of the Ad Library are: The ability to see advertising from around the globe Insight into competitor advertising, for market research and new ideas Transparency around political…
Programmatic Advertising for Law Firms: A Plain English Guide to Real-Time Bidding (RTB)
Programmatic advertising continues to be a popular strategy for law firm marketers. Programmatic ad buying technology is highly targeted, less expensive, and more transparent than traditional advertising. That being said,…
Maximizing LinkedIn Advertising for Law Firms
In the competitive world of legal services, law firms are constantly on the prowl for innovative ways to attract new clients. Traditional methods of advertising such as television spots and…
The Benefits of Online Advertising for Online Law Firm Marketing
…of the size of your budget. Any advertising campaign aims to promote services, educate clients, and generate leads. Adhering to the five principal tenets of online advertising may pave a…
Facebook Advertising for Lawyers: How to Reach Your Target Audience
Facebook Advertising for Lawyers Placing ads on Facebook is, without a doubt, one of the most effective advertising options on the Internet today. With the vast amount of incredibly detailed…
Law Firm’s Guide to Native Advertising
…their attention. Native advertising, no matter how important, is only effective when utilized correctly. In order for lawyers to work to polish up their advertising tactics, we have created a…