by Kevin Vermeulen | May 18, 2023 | Digital Marketing, Social Media
Facebook Advertising for Lawyers Placing ads on Facebook is, without a doubt, one of the most effective advertising options on the Internet today. With the vast amount of incredibly detailed information Facebook can provide about its millions of users, the social...
by Noreen Fishman | Sep 15, 2022 | Social Media
When it comes to setting up a social media presence, one of the areas that most lawyers overlook is the bio section of the various social platforms. The bio section is often filled out almost without a thought, in haste, and rarely updated. This is a big mistake....
by Kevin Vermeulen | Mar 5, 2021 | Selling Value to Law Firms
There is no better social platform to reach and engage with law firms than LinkedIn, especially now, when in-person networking is not an option. You’ve likely heard us tout the benefits of this channel before, but one of the best things about using LinkedIn is the...
by Guy Alvarez | May 4, 2018 | Social Media
I was asked to speak last week at the annual NALP conference in Hollywood, Florida. I was a little afraid that the beautiful weather and the lure of the beach and pool would greatly diminish the attendance at my session. However, I was pleasantly surprised by the...
by Tim Baran | Jul 5, 2017 | Podcast, Social Media
Think of online behavior as an extension of offline behavior. If activities run afoul of ethics rules offline, don’t do it online. Nicole Black is a Rochester, New York, attorney and the Legal Technology Evangelist at MyCase, legal practice...