Tag: social law firms

Are Law Firm Intranets becoming Irrelevant?

“Be Social or Be Irrelevant!” That phrase was coined by Vala Afshar, Chief Customer Officer and CMO of Enterasys Networks, when he wrote a blog post for The Huffington Post about the importance of hiring employees that use social media to build their personal brand. The very same thing could be said about the traditional […]

The Social Law Firm 2014: A Work-in-Progress

We first used the phrase The Social Law Firm about a year ago in a post on this blog. (You can read the original post here.) For us the phrase crystalizes an important idea and points to an emerging trend in the legal market. As law firms continue to face intense competitive pressures, the tools […]

Do Large Law Firms Need a Chief Digital Officer?

Over the last year, a new position has been created by many Fortune 1000 companies — the Chief Digital Officer.  The CDO joins the executive suite as an important new player charged with the responsibility  of defining the strategy for a company’s deployment and use of social and digital technology. According to a blog post in the MIT […]

The Future of Work

I have been fascinated by the future and what it holds for all of us for a very long time. As a child, one of my fondest memories was going to Disney World in Orlando and riding on the “Carousel of Progress.” This was my favorite ride because  it gave visitors an opportunity to peer […]

The Social Law School: A Call for Change

On February 7 over 800 people gathered at the ReInvent Law NYC event to discuss the future of law and the impact of technology, innovation, and entrepreneurship in the legal services industry. The audience included a diverse group of people: large firm lawyers and legal professionals, solo practitioners, entrepreneurs, techies, academics and others. One of the […]

H2H Marketing – Why Lawyers Need to Be Humans Too

We came across a very interesting article recently about changes in the world of marketing.  In a blog post on Social Media Today, Bryan Kramer makes a case for the obliteration of the distinction between business-to-business (B2B) and business-to- consumer (B2C) marketing. Instead, Kramer argues, today it is all about human-to- human or H2H marketing. […]

How to get lawyers to use social media ?

We are very pleased by the strong interest in The Social Law Firm Index and the white paper we recently published. We’ve heard from many firms – those who ranked well as well as those who did not; we’ve also heard from many small and mid-sized firms not covered by the scope of the initial survey.   And the […]

Social Business Study: How are Large U.S. Law Firm's Responding

Findings from the 2013 social law firm study and white paper This is the first in a series of posts that will highlight some of the findings of the Social Law Firm Study and White Paper. The study was jointly conducted by Above the Law and Good2bSocial from June-October 2013. This White Paper,  “The Social […]

Top 5 Videos on Social Business and Enterprise Social Networks

What exactly is Social Business? What is an Enterprise Social Network? Why Should I care? Trying to explain to clients and colleagues the concept of Social Business, Enterprise Social Networks (ESN’s) and their value proposition is often complicated. Even when you spend a significant amount of time explaining what Social Business is or what an […]