by Guy Alvarez | May 24, 2018 | Social Media
Creating an online community that thrives is an extremely rewarding endeavor for any law firm looking to capture their target clients and demonstrate thought leadership in a particular practice area. A successful online community can help law firms and lawyers...
by Guy Alvarez | May 18, 2018 | Social Media
The world of social media marketing is constantly evolving and can be viewed as a fast pace changing environment, everyday we hear of new technology, new platforms and more efficient ways of doing business. But, the core principles of social media marketing never...
by Guy Alvarez | Oct 20, 2017 | Social Media
The legal industry is undergoing significant change and yet it seems that the traditional way of recruiting and hiring young lawyers has for the most part remained the same. Sure, law firms and recruiters are looking at LinkedIn for candidates but that really...
by Guy Alvarez | Aug 11, 2017 | Social Media
Real-time marketing in social media is a strategy that can and should also be employed by savvy lawyers and law firm marketing directors. There are many social media monitoring tools available that will enable lawyers and law firm marketing professionals to monitor...
by Guy Alvarez | Aug 4, 2017 | Social Media
“How do I get you to publish a story on the partners at my firm?” “Why don’t you publish lawyer profiles?” These were some of the questions that law firm PR professionals were asking reporters at an event for law firm media professionals....
