Tag: search engine optimization

In the year 2023, digital marketing is crucial. The challenge is it can feel complicated and overwhelming. Even the biggest believers in digital methods may pause before diving in. That being said, there are a few classic online marketing strategies that business leaders should embrace. These timeless digital marketing strategies are not going anywhere – […]

Setting up the navigation for your law firm’s website can be tricky business. The navigation and menus on your site are important for both the user experience and your site’s SEO (search engine optimization). The two don’t always agree with each other, but if you follow some best practice suggestions, you can achieve a good balance. […]

Confused about SEO? In this video and slide deck from our webinar, we look at a few of the basic cornerstones of building and executing an SEO (search engine optimization) strategy. It’s focused on the legal industry and speaks of SEO for lawyers and law firm marketers. Takeaways: How to drive more traffic to your […]

Search engine optimization is the process of optimizing your website and blog so they appear as high as possible in search results for specific keywords or phrases that are relevant to the legal services your firm provides and the issues your clients face. In general, sites that appear higher in search results will receive more […]

SEO Tools for Law Firms Search engine optimization is one of the most important aspects of your law firm’s online presence. Like it or not, search engines play a huge role in determining how many people are going to find your website when they’re looking for your services. SEO should be a top priority to […]

How do search engines determine the relevancy of your firm’s website? We all understand the basics of how Internet search engines work. We type in words, phrases or questions, and the search engine returns a list of results that it deems relevant to what we are searching for. However, most marketers and lawyers do not […]

How Lawyer SEO Can Help Generate New Business Search engines can help you make your case with potential clients. They are, after all, how most people locate legal services providers. So it pays to ensure that your site is getting the best placement possible in search results. As we’ve explained in previous blog posts, the better […]