by Vondrae McCoy | Feb 4, 2021 | Digital Marketing
When it comes to digital marketing, it can be difficult to know where to focus your resources and attention. When it comes to channels like SEO (search engine optimization), PPC (pay-per-click advertising), and other mediums, we are often asked “which one should I...
by Kevin Vermeulen | Jan 4, 2017 | Search Engine Marketing
Law Firm Pay-Per-Click Advertising When it comes to law firm pay-per-click (PPC) advertising, Google Ads is king. The potential reach of Google’s advertising network is unmatched, and with so many targeting and display options, it’s possible to market your law firm...
by Kevin Vermeulen | Nov 29, 2016 | SEO
Finding the right SEO consultant for lawyers can seem like a daunting task. It’s difficult to tell one from another. Most seem to say the same thing and promise the same kind of results. Choosing the right one can mean a steady stream of new clients, but making a...
by Guy Alvarez | Oct 19, 2016 | Digital Marketing
The competition for legal services is at an all-time high. As more lawyers decide to eschew working at large firms and opt instead to open boutiques or hang their own shingle, marketing and business development strategies are increasing in importance. Digital...
by Kierstin Vermeulen | Sep 22, 2016 | Search Engine Marketing
Is Law Firm Search Marketing Right For My Firm? To the uninitiated, rising to the top of the search engine food chain might seem like an example of Darwin’s principle of natural selection. However, there’s a tool that can be advantageous to your law firm search...
