Tag: meta description

Meta Descriptions For Law Firm Websites: Why Are They Important?

You’re most likely familiar with the term SEO, or search engine optimization. You were probably introduced to the concept very shortly after deciding to put a website online to help promote your law practice. Are you familiar, though, with the term “meta description”? Meta descriptions are one of the most important on-page SEO factors. In […]

What Do Google’s New Longer Search Results Snippets Mean For Law Firms?

Snippets are the explanatory text found below listings on Google’s search result pages. For the longest time, snippets have been limited to 165 characters. Recently though, Google made changes to their result pages to accommodate longer snippets. Today, they can go up to 230 characters, and sometimes more. How Did the Change Come About? Google […]