Tag: keyword research

Keyword Research Tools for Law Firm SEO

Keyword research is the foundation of SEO (search engine optimization) and crucial for success in pay per click marketing. The importance of proper keyword research can not be understated. Finding out what a client
 or prospect is typing, what keywords they’re using to find a law firm like yours, is a coveted insight because any […]

How Lawyers Can Use Keyword Research to Find Their Niche

All online searches begin with someone — maybe a client or a prospect — typing a keyword into a search box. Finding out what they’re typing, what keywords they’re using to find a lawyer like you is a coveted insight. Placing high in the rankings in response to searches for the right keywords is crucial […]